Life, 1913-03-27 · page 2 of 60
Life — March 27, 1913 — page 2: what you’re looking at
What you’re looking at
This page is primarily an **advertisement for a Garford automobile**, not political satire. The text promotes a six-cylinder car priced at $2,750, claiming it offers "everything you want in a Six" at roughly half the price of competing luxury vehicles. The illustration depicts well-dressed men and a woman examining or boarding the car, suggesting affluence and respectability. This was typical advertising imagery of the era—showing the automobile as a status symbol for genteel society. There is **no political cartoon or satire present**. The page represents straightforward early automotive marketing in *Life* magazine, which published both humorous content and commercial advertisements to fund operations.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Everything you want in a Six Everything, worth while, that has been invented or designed for a Six. And, in addition, this car has more new and practical improvements and comforts than most other Sixes. And the price is just about half that of the other high grade six cylinder cars. y A few of the more important specifications Electric Starter, which never All lights are electric Speedometerdrivenfrom the — Tires, 361436 Full Floating Rear Aste falls to staet instantly Electric horn) | transmission Demountable Rims Bosch Magneto winter of summe fs snowar, Tongiatal ; . Big, alngle electric parabolic steel Pulimancarconsteuc. 9 horsepower. long-stroke — Center Control Warner Auto-Meter head light, sunk flush with tion—no joints, no rivets, Ae eee Left Hand Drive Equipment — everything the radiator no wood Wheel Base, 128 inches Four Speed Transmission Complete from tools to top You will be interested in the many new and novel Garford Six features. Our 1913 catalogue describes and illustrates the entire car. Copy to you gratis. Please address Dept. 3 The Garford Company, Elyria, Ohio comicbooks.com