Life, 1913-02-06 · page 48 of 48
Life — February 6, 1913 — page 48: what you’re looking at
What you’re looking at
This is a **cigarette advertisement**, not a political cartoon. The page shows: - An architectural illustration of "Pall Mall Citying No.2 Nassau Club" — an ornate building with arches and towers - A product box for Pall Mall Famous Cigarettes with a coat of arms - Pricing text: "A Shilling in London / A Quarter Here" The ad's point is comparative pricing: Pall Mall cigarettes cost one shilling in London but only a quarter (25 cents) in America, suggesting good value for American consumers. This pricing appeal was common in early 1910s advertising when cigarettes were affordable luxury goods. There is no satire or political content — this is straightforward commercial advertising using an impressive building as branding imagery.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
5 PALL MALL fp FAMOUS CIGARETTES A Shilingyn roa A Quarter Here comicbooks.com