Life, 1913-01-09 · page 92 of 100
Life — January 9, 1913 — page 92: what you’re looking at
What you’re looking at
This page is primarily a **car advertisement**, not political satire. It promotes the Stearns-Knight six-cylinder automobile from Cleveland, Ohio. The ad employs patriotic and military imagery to market the vehicle: the header shows an airplane and soldiers, while the lower illustration depicts military officers examining the car. The tagline "The Choice of Men Who Choose From All the World" positions the car as elite and internationally respected. The appeal is to experienced motorists who understand automotive quality—men familiar with "the inherent faults and complications" of competing engines. The ad emphasizes the car's power, silence, and luxury as superiority markers. This represents typical early-20th-century advertising strategy: associating consumer products with military strength, sophistication, and masculine authority to boost sales. The page contains no political cartoon or satire—it is straightforward commercial promotion using patriotic framing.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Stearns-Knight Car-- The Choice of Men Who Choose From All the World rarns-Knight car was : they knew, too, of the rhe choice ofa thousand men—sHen who kable : ight type search the markets of the whole world, and i demand the best : k entire All of them, practically, were experi« of their class waited for enced motorists. They knew the inherent acar of greater pov . faults and complications of the poppet — we a such a car THE SIX-CYLINDER STEARNS-KNIGHT In sheer, exhilarating power this new The model is a'worthy successor to the old complete -60 HP. Stearns — one of the greatest e world has ever known. In silence flexibility and case of control, in comfort ience, it is a supreme achieve- ple rims, and many other ment in motor-car luxury appointments. Seyen-pessenesr Touring Car Four * light * Three “ Roadster Limousine Landaulet Catalog and descriptive matter upon request The F. B. Stearns Co., Cleveland, Ohio Branches and Dealers in 125 Principal Cities THE ULTIMATE CAR (AWIGHT TYPE MOTO! THE ARMY comicbooks.com