Life, 1912-12-26 · page 4 of 41
Life — December 26, 1912 — page 4: what you’re looking at
What you’re looking at
This is primarily a **magazine advertisement** for Life's upcoming "Great Birthday Issue," not a political cartoon. The illustration shows a cherubic, winged child (putto) holding aloft a champagne coupe, with the caption "Do I look Thirty?" The joke plays on **age and vanity**: the cherub—eternally young in classical art—questions whether it appears thirty years old, then quips about celebrating its birthday "Here's to everybody—friends and enemies." This is humorous self-deprecation, suggesting Life magazine itself is turning thirty and remains youthful despite its age. The advertisement promotes the special birthday issue available "Everywhere Next Week" for 25 cents, positioned as a premium offering. The tone is lighthearted and celebratory rather than satirical.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Cope. Life Pub. Uo, y Offer “Do I Look Thirty? / gins Dollar (Ca nadian $1.13, Well, I am, and next week I celebrate my / ehoreen Sr). birthday. Here's to everybody— ff three months to friends and enemies.” The Great Birthday Issue of Life Everywhere Next Week Open only to new subscribers; no subscription renewed at this rate. This order must come to us direct ; not through an agent or dealer. Christmas Number mailed to om ' any address on receipt of 25 cents LIFE, 17 West 31, New York ONE YEAR $5.00. (CANADIAN $5.52, FOREIGN $6.04.) comicbooks#eoml