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Life, 1912-11-21 · page 39 of 44

Life — November 21, 1912 — page 39: what you’re looking at

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Life — November 21, 1912 — page 39: Life, 1912-11-21

What you’re looking at

This page is primarily **advertising**, not editorial content with cartoons or satire. It contains two main advertisements: 1. **Club Cocktails** (left): A liquor ad capitalizing on Thanksgiving dinner, showing a couple enjoying cocktails. The appeal is straightforward—sophisticated product placement during holiday season. 2. **New Macmillan Books** (right): A holiday gift catalog listing books across categories (travel, art, home, fiction, children's books) with prices. Notable titles include Chaucer adaptations, James Bryce on South America, and adventure novels. The only image is "Bygones" by Angus MacDonall—a sentimental scene (appears to show a family around a fireplace) offered free with yearly Life subscriptions. This is a **commercial page typical of early 1900s magazines**, mixing advertisements with promotional offers. There is no political satire or editorial cartooning present.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Your Thanksgiving nv ‘Dinner deserves Club Cocktails. Their mellow flavor will please the most particular pi and whet the ap- petite for the feast tofollow. The distinctive delicacy of this drink is due to the ageing of the complete cocktail after accurate blending of fine old liquors. Just pour through cracked ice and serve. At All Dealers C.F. HEUBLEIN & BRO. Sele Props. Hartford New York New Macmillan Books for 2 2 Holiday Gifts oa OF CHRISTMAS IN1EREST LIFE'’S Special Offer Cone Tife Pub. Co. “Bygones” (By Angus MacDonall) This Picture Free with Each Yearly Subscription A reproduction of this picture, 9} by 15 inches in size, on paper 15 by 20, will be sent on each yearly subscription entered this season. __,A subscription to LIFE is the best possible Christmas or birthday gift—a copy of LIFE every week, fifty-two presents a year, and this picture for Five Dollars, the regular subscription price.* LIFE PUBLISHING COMPANY “Subscription, $5.00 17 West 31st Street, New York Canadian, $5.52 Foreign, $6.04 THE MODERN READER’S CHAUCER The Complete Poetical Works of Geoffrey Chaucer now first put into modern English by Jouy S. P. Tartock and Percy MacKaye. Numerous color plates by Warwick Goble. Handsomely bound. A work that has been long waited for. TRAVEL MR. BRYCE’S NEW BOOK | South America; Observations and Impressions By the Rt. Hon. James Bryce, author of “The American Commonvealth.” | The most comprehensive, clearest. | sanest and illuminating volume on South America $2.50 net Panama By Atourt Epwakos, The fascinating story of Panama. Mlustrated. $1.50 net SOCIAL BETTERMENT fl Socialism from the Christian Standpoint By Father Berxarp Vaucuay, S.J. Th broad facts of Socialism ‘and their relation to Christianity. $1.50 net Christianizing theSocial Order By Dr. Watter Rauscnennesc, The | new social awakening of moral and religious forces. $1.50 net 55.00 net ART Mornings With Masters of | Art |. Powers, Ph.D. A fine inter- ion of ‘the development. of ian art from the time of Con- @ to the death of Michael celo. Profusely illustrated. $2.00 net A Wanderer in Florence By E. V. Lucas. Richly illustrated and written in the same happy vein as the companion volumes—Paris. Lon- don, Holland. $1.75 net FOR THE HOME Successful Houses and How to Build Them By Cuartes E, Waite, Je. With over 409 illustrations, $2.00 net Home Efficiency By H. B.and R. W. Brurre. The man- ment of the home from the prac- standpoint. $1.50 net CHRISTMAS By Zoxa Gate, Another of this favorite similar to “Friendship Village”; a fine Christmas. Illustrated NEW NOVELS The Heroine in Bronze James Laxe ALLEN’S new novel. “An ideal love story by the author of *A Kentucky Cardinal." $1.25 net The Rich Mrs. Burgoyne Karnes, same fine appeal as this cessful novel, Mother.’ illustrations. ‘ORRIS’S new novel. Has the hor's suc- Colored $1.25 net NEW BOOKS FOR BOYS hae, . Don’t Give Up the Ship By Cuartes Woop. A thrilling tale of | adventure in the stirring war period of 1812, Colored illustrations. $1.25 net Deering of Deal; or The Spirit of the School By Latta Griswotp, A capital story of school life. Miustrated. $1.25 net author's genial stories of American vein of romance revealing the meaning $1.25 net NEW FICTION THAT 1S DIFFERENT London Lavender By E. V. Lucas. “A charmi quaint and roma g novel of The Drifting Diamond By Lixcotx Cotcorp. A thrilling and dramatic story of adventures in Southern Seas, Colored frontis- piece. $1.25 net NEW BOOKS FOR GIRLS Peggy Stewart at Home By Ganrterte E. Jackson, “A merry Outlook. Frontispic $1.25 net The Secret of the Clan ALICE Brown's new book. A story of absorbing interest. Illustrated. $1.25 net THE BOOK OF WINTER SPORTS By J. C. Dier. All the sports of winter somely illustrated. treated in interesting fashion, Hand- $1.50 net THESE BOOKS ON SALE IN ALL BOOK STORES AT THE NET PRICES ae The Macmillan Company °* comicbooks.com