Life, 1912-08-01 · page 39 of 40
Life — August 1, 1912 — page 39: what you’re looking at
What you’re looking at
This Life magazine page contains satirical humor about early 1900s college culture and advertising. **"Our New Language"**: A dialogue between two female college graduates (from Vassar and Smith, elite women's colleges) using slang and jargon ("landed on all the others," "put it over," "dubs," "scads"). The satire mocks how college students adopt affected speech patterns—using Latin "ponies" (study guides), playing bridge for money, and dismissing their professors as irrelevant ("not in the game"). It's commentary on artificiality and pretension. **"A Shavian View"**: Brief witty exchanges—one plays on the impossibility of women keeping secrets (a common stereotype), another jokes about preferring automobiles to horses. The page is otherwise dominated by **advertisements** for truck manufacturers (Mack, Saurer, Hewitt) and lubricants (Dixon's Motor Graphite)—not satirical content. These emphasize reliability and service economy for commercial transport. The bottom cartoon shows suburban leisure activity, contrasting with the urban/commercial focus above.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
k 4 Our New Language (Supplied in any length to suit pur- chaser) The girl from Vassar meets the girl from Smith Fiest Git: How did you get on with your exams? Secon Gini: Flunked in German, but landed on all the others. Did you put it over? Fixst G Yep. 1 came in on a Latin pony, but otherwise 1 am all to the good. How tong have you been back ? Secono Gri: I beat it two hours after the graduation push. My! but there was a mob! How did you like your faculty ? First Gren: Dubs. There was one pretty little creature in charge of mathe- matics, but otherwise they are not in the game. Srcoxo Girt: T sometimes think we don’t treat ‘em right. Well, so long! I'm off for the Kangaroo Dip. First Gieu: You always were nuts on spicling. Well, I'm playing bridge for a living. [ put my hooks into a Major General last night for two hundred scads. See you later. So long! A Shavian View Cyxicus: It is impossible for a woman to keep a secret Hexrecke: T don't know about that My wife and I were engaged several weeks before she said anything to me about it.—London Opinion. “ Now this,” said th is a sixty-horse car—' “But T don't w horse car,” said Dubbs. “I want an automobile. —Harper’s Weekly. alesman,—* this Speed Cars Use It because it can be depended upon to lubri- cate all the time, whereas if the supply of ordinary oil and grease fails, there is serious trouble immediately. The lubricating effect " DIXON’S Motor Graphite (Pulverized Flake: persists longer than that of other lubricants on account of the physical structure of the graphite —it covers the microscopic rough- ness of a bearing with a tough, durable veneer that is almost frictionless. er for Dixon's Graphite Grease No. 677 is and transmissions More eco- Joseph Dixon Crucible Co. Established to 1827 Jersey City New Jersey A Armour Fertilizer Works write that “the Saurer truck Ward Bread Co has 34 of our trucks in service, has caused us no trouble} repairs have been a negligible Repeat orders are constantly being recei quantity. Our truck Las been in commission, so far, at Such repeat orders signify approval — not al hiteebitnet ee have wanted to use it.”” Mack Saurer Hewitt Proved by 12 years of real use Proved by 17 years of real use Proved by 10 years of real use ‘Leading gasoline trucks of the world”’ Three Truck Economies Economy of operation: Size and style to do your work conveniently and promptly without overloading or under- loading. We make Io sizes (1 to 10 tons capacity) and every standard or special type of body. Economy of maintenance: slow wear, steady service, long life. Our trucks have longer service records than any other trucks built: Mack, 12 years; Saurer, 17 years; Hewitt, 10 years. “Service” economy: Our Service Stations in all large cities maintain our Factory Standard. No other organization has such facilities for providing you with economical transportation. Write for our literature International Motor Company General Offices: Broadway and 57th St New York Works: Allentown Pa; Plainfield N J Sales and Service Stations: New York, Chicago, Philadelphia, Boston, Cleveland, Cincinnati Buffalo, Baltimore, Newark, St Louis, Atlanta, Kansas City, Denver San Francisco, Los Angeles and other large cit Now To ENJOY “LIFE IN THE SUBURBS THE WILLIAMS PRINTING COMPANY, NEW YORK comicbooks.com