Life — July 11, 1912 — page 13: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

-LIFE- 1385 Will You Be Presented This Year ? Life's Fashion Reform League Shows You How To Stand in the Presence of Royalty--Some New Summer Designs. W E hasten to correct several adverse criticisms, relative to our methods of doing business, which have re- cently come to our attention. Notably the one in which we are accused of employing child labor in our magnificent quarters in Life Park (formerly Central). It is quite true that at present we have on our pay- roll about twelve hundred children, but they are working for us under ideal conditions. The foreman of our chil- dren's department is a former Sunday school superintend- ent, and while the children are working on shirtwaists and other necessary material in order to furnish our patrons with the highest designs in art, they are read to by professional readers, who thereby keep them entertained and amused. It will be seen, therefore, that the charge that we are cruel to the children is entirely false. Not only this, but all children in our employ come in constant contact with most of our wealthy customers, NES GR Cashing = “ Hydro-panne-velvet pannier diving skirt for matrons, and a deeply woven design of clam shells over muscles for the athletic coquett “One of our eighteen thousand dollar court trains that excited Queen Mary reluctant attention” thereby bringing into lives that would be otherwise cheer- less new rays of sunshine. We give our children a week's vacation every summer, which enables them to recuperate in cases where this is necessary. But, generally speaking, they take so much pleasure in their work that they hate to leave. In the meantime, we are introducing some summer in- novations which nobody can afford to miss. One of our latest creations for the seaside is a sleeveless batiste lounging costume with a Watteau pannier, so designed that there are practically no lines to it, the material bein; stretched loosely upon the figure. Some of our bathing tiaras—as low as a thousand dol- lars each—are marvels of construction. Up to recently it was supposed that salt water injured diamonds, but we guarantee all of our tiaras for one son, and in cases where the diamonds drop out they will be renewed at moderate cost. We recommend to our customers who wish pearls to buy the imitation variety. A good rope of imitation pearls, which you cannot tell from the real, can be obtained for as low as five thousand dollars, whereas the real cost five thousand and fifty. To all brides returning from their honeymoons we de- sire to call attention to the fact that trosseaux will have to be renewed. This, indeed, is the critical time with every bride, because if you do not train your husband immediate- ly into the belief that your wardrobe must be kept up, it will affect your whole future. Send your troussecau to us at once upon your return and we will go over it and révamp it at a moderate figure. All communications confidential To our customers who are going abroad we would recommend that they obtain from us a complete court train for presentation. This includes a purple velvet en- tourage train, lined with point lace on the inside, eighteen comicbooks.com