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Life, 1912-07-04 · page 37 of 44

Life — July 4, 1912 — page 37: what you’re looking at

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Life — July 4, 1912 — page 37: Life, 1912-07-04

What you’re looking at

This page is primarily **advertising**, not political satire. It contains four major advertisements interspersed with poetry. The main content includes: 1. **Calox Tooth Powder ad** - promoting whitening via hydrogen peroxide, endorsed by dentists and physicians 2. **Regal "25" Underslung Roadster ad** - the dominant advertisement featuring an early automobile, emphasizing safety, economy, and comfort. The "underslung" design was a technical innovation of the era. 3. **Solar Lamps ad** - for motor vehicle electrical lighting 4. **Chinese Proverbs section** - a poetic filler piece about fate, wealth, and friendship with no satirical intent The page reflects early 1900s consumer culture, showcasing technological innovations (automobiles, electric lights) and promoting personal care products. There is **no political cartoon or meaningful satire** present—this appears to be a standard advertising-heavy magazine page from the era, with poetry used as padding between advertisements.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

To Whiten the Teeth It's the Oxygen (in the form of peroxide of hydrogen) in Calox that renders it so perfect a cleanser and whitener of the teeth. Dentists advise its use. Physicians prescribe it, All Druggists, 25 cents Sample and ree on Fee MEKESSON | & ROBBINS NEW YORK the Calon Chinese Proverbs No Threats of Hell, but Present Blows, We'll use to make the Rascal quail; Though Priests may curse, the Sinner knows He never saw a Ghost in Jail ae C it is a Regal Underslung” and nderslung” ad- vantages are so pronounced that there is no doubt that this construction makes a car scientifically and practically ‘‘safe’’ to drive. “‘Economical’’ in tires, gas- oline, wear and tear, ‘beautiful’ to the eye, and gives a riding comfort that must be experienced to be appreciated. Still leagues on leagues the Great Wail stretches on, But where has Chin Shih ‘Huang, who built it, gone? The Past as clear as Polished Glass ap- pears, While Dark as Lacquer seem the Com- i ing Years; mirrored in the Past, the Eye may This Regal Roadster is speedy—built a roadster every inch of it, and so well spoken of by several thousand owners that its record for durability and all 'round excellence is unquestioned. The Faces of the Centuries-to-Be. b Shall I, grasping, gather Wealth and breed it— ee ey a eee And That’s Why I Shall Buy it it; i If they don't, why then, they won't “It will give you other convincing arguments when you call upon : deserve it? a Regal Dealer, and see it and drive it for yourself.” f — E The Boy may plan to fly his Kite, | Some Specifications The man to cut his Hay; | But Old North Wind comes up at night | ; Wheel Base, | Reverse; Morgan & Wright. Tires, And blows their Plans awa | | Batteries (dual | 3? uipment; Five Lamps; nd blows the lans away. smission (Selective) Hyatt |} Gene Complete Tool Equip- _ —_ gs throughout Transmission | ment. (Folding Glass Windshield, Mo- = Two Friends have I—True Friends, I Three Speeds Forward, one | hair Top, Top Boot, $50 extra.) know ts : But which a Deeper Love discloses? Write for Booklet A of Regal Cars This, brings me Coals in Winter's Snow, . co. While That, in Summer, brings me | Regal Motor Car Co., Detroit, Michigan Roses. This one makes a Net, QUALITY and SERVICE) Would you like to bet The day when you pay for manufacturer's blunders, is over. ~ Which one gets the Fishes? q ur lamps with the assurance of getting a finished For 15 years Solar Lamps have headed, the procession. They lead in quality— lin service rendered—in ultimate satisfaction. Their uncqualled popularity is the best measure of their value. | Solars are bullt by experts to mect all requirements of all kiods ( : — ‘of motor driven vehicles, Gas, electrictly, or both combined. THE BADGER BRASS MFG. CO. Justice guides the Wise in every case; SHA, WIS. NEW YORK CITY Law alone controls the Mean and Base. Let ue give you expert advice on the choice of electric motor lamps best fitted Arthur Guiterman to meet your needs. ‘ Fuite _ Grave looks oft hide a The Brightest Eyes are sometimes Blind. acant Mind; comicbooks.com