Life, 1912-06-06 · page 5 of 56
Life — June 6, 1912 — page 5: what you’re looking at
What you’re looking at
This is a **commercial advertisement**, not satire or political commentary. It presents a woman sitting on a large tire, promoting Kelly-Springfield Automobile Tires. The ad's argument is straightforward: good tires don't need special gimmicks—just honest manufacturing. The text emphasizes 17 years of tire-making experience and claims Kelly-Springfield tires (which predate automobiles, originally made carriage tires) provide reliable mileage and durability. The illustration at the top depicts various leisure activities and transportation, establishing aspirational lifestyle imagery. The woman serves as an attractive visual focal point typical of early 20th-century advertising. This is standard commercial messaging with no satirical intent.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
alos Kelly-Springfield Automobile Tires We argue that a good, honestly made tire doesn’t need to be anything else HE Kelly-Springfield Automobile Tire has no special features—no devices that prevent this, accomplish that, or assure the other thing. It is just a tire—but a tire backed by 17 years of tire-making experience—a tire that will, if treated right, give you more mileage and less trouble than any tire you ever used. There were Kelly-Springfield Tires before there were automobiles. They were not pneumatics, but they were tires of rubber and tires for vehicles, and they so successfully met conditions then existing that a majority of all tires used on carriages were Kelly- Springfields. ki on . Experience in tire making is as important to you Kelly-Springfield Tire Co. the buyer, as the experience of tire oe. vous 20 Vesey St., New York Our experience enables us to put into Kelly- Branch offices in Springfield Tires that quality which has given many jrisago., J aladelphi a driver more mileage than he had a right to.expect. i, San Cleveland, Baltimore, Washington, Seattlh Adlanta, Akron, O., Buffalo Boss Rubber Co,, Denver, Coto, Kelly-Springfield Tire Company Appel & Burwell Rubber. Com Dallas, Te: pany, Dallas, Texas | y Haven, Conn, 20 Vesey St., New York comicbooks.com