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Life, 1912-03-14 · page 35 of 44

Life — March 14, 1912 — page 35: what you’re looking at

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Life — March 14, 1912 — page 35: Life, 1912-03-14

What you’re looking at

This page combines a serialized fiction excerpt with health-promotion advertising. The main narrative (left side) depicts Mr. Pettyman, apparently a businessman anxious about a growing "notice" in the newspaper—likely referring to some public embarrassment or scandal that's expanding in visibility and severity. The larger advertisement (center-right) by Edmund Thomson promotes "Human Energy," a self-help course comparing the human body to mechanical machinery requiring proper maintenance. This reflects early 20th-century mechanistic health philosophy, where the body's "engines" (lungs, heart, liver) needed scientific management and exercise. The surrounding ads (French bulldogs, leather goods, dental treatments) are typical period magazine content. **The satire**: Pettyman's panic over his newspaper "notice" mirrors the advertisement's anxiety about bodily neglect—both suggest modern anxieties about visibility, decline, and the need for corrective action through proper "management." The juxtaposition humorously equates personal reputation with physical health as mechanical systems requiring constant oversight.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

TASEIE A panicky feeling took hold of him. Would it go on growing in size and blackness until at last? The prospect too awful to contemplate. Without ing for breakfast, he hurried down to the newspaper office, only to find that ing editor would not arrive al hours yet. Afraid lest he him Mr. Pettyman passed the next two hours pacing feverishly up and down in front of the building; and when, un- able to stand the suspense longer, he climbed the stairs of the building, he learned that the editor had arrived half an hour earlier. Again, without delay, Mr. Pettyman was shown into the great man’s office, but the self-confidence of his had suffered diminution. “Good-morning, Mr. Pettyman,” said the editor gen as though greeting his best friend. “I hope I you well?” Mr. Pettyman was far from well, but he had not come there to discuss his health, “ What—what's the meaning of that?” he demanded, holding out the newspa- per, and his voice trembled as much as his hand. Inquiringly the other looked from the notice to the speaker. “You mean- ” “T mean it's blacker every day. “Oh, I sce!” and a s atout the editor's mouth are our orders.” manner sce tting larger and ile flickered Well, those WHAT. can be more attractive or luxurious for a fra. ternity house, home, club den or office, than a hand some leather pillow, pipe rack, wall banner, tie holder, magazine cover, or what not, reproducing your college seal, {raterity of club emblem, monogram. or in fact anything ys ‘on velour sheep skin and in the official colors orany colors desired. Taese cords are allhand work, by experienced craftsmen and our: es aud artistic merit will sorprive you, Special d non request, Sout fi Chicago Pennant Co. onr 1912 Catalogue, 1231 E. 63d Street, Chicago NEVER-NEVER-LAND KENNELS Miss Mary Winthrop, Owner French Bull Dogs Peppics ant Grown Dogs FOR SALE. From only Registered and SHELTER ISLAND HEIGHTS, one, 5 Shelter Island. Cn, Caartemaxze * ra "Alcohol d Dru; tients, ‘DRS GIVENS Se et ae What is the Weak Part of Your Bodily Machine ? After all, what are you but a system of mechanism—more complicated than ever mortal man devised. Think how at times you feel that some part of your complex enginery is out of order — is clogged upor hasa bad con- nection and iswork. ing poorly. ‘The bellows” of your body—the lungs— take short puffs perhaps. Or the —the irregular. Or something is the matter with the you know not where. And so on. _ Wherever the trouble may be, the whole system is affected. You feel “tired out" too early in the day. Or you rise as worn as when you went to bed. Or you say your ‘digestion is out of whack" or your “liver is sluggish.” There is no need for you to face such a serious condition. No need for you to go on with your machinery getting worse and worse from day to lay. You men who lead more of a business than an active outdoor life will find that Nature will be kind to you if you will be only half kind to Nature. Nature does not demand that you give hours to . Give just a few minutes daily to the proper == SSS “SE treatment of the al inner muscl governors of your bodily machine: the lungs, hear stomach, intestines, etc. Nature will repay you results out of all proportion to your effort. es—i. ¢., tho The Thompson Course is a rational, pleasant and casy means of securi and maintaining that reserve power which yo body originally had and which by unthinking nej lect. you have wasted. Any manufacturer wou discharge his engincer if he found him abusing tl factory machinery in such a way as you doubt puse your bodily machinery. My Course is different from any other treatmej] in_that it benefits (by natural movements scic tifically applied) the vital parts of your hum: system. 1 offer you something that will benefit every ing of your body and brain through every minute your life, and I offer it on free trial terms that mal it impossible for you to lose a penny. Let Me Give You “HUMAN ENERGY” My book, “Human Energy,” science of making the most of oneself. viously true. is a real contribution to the It is startling, yet ob- Te will be sent to any man free and without obliga- tion except to read it as though it were written by a friend. Please give home address, J. EDMUND THOMPSON Suite 911, Exchange Building, Worcester, Mass. “Your orders “Yes—your wife ordered it increased a point every da “A point?” “That's the way we measure type, by points.” “Great heavens, man!” “Our largest type is about an inch high and of a corresponding thickness.” Spasmodically Mr. Pettyman clutched his head. “An inch high and of corresponding blackness!” he repeated, feebly. For a moment there was silence, and a pity: ing look gathered in the editor's eye: “If T were you, Mr. Pettyman,” he said kindly, “I'd give up this fight. Call it off, it only does you both harm.” “Tl be damned if I do!” cried Mr. 555 Pettyman, and he from the room. But it was the last protest of a de- feated man On reaching his office he found a stack of bills from tradesmen clamoring for their money, together with a letter from his bank refusing his request for the discount of his note. “We think it due to you to state frank- wrote the president of the institu- tion, “that we have heard disturbing rumors regarding your solvency. We trust that these may prove unfounded and that——" With an exclamation of rage Mr. Pettyman crushed the letter in his hand. Then he turned and repeatedly struck the call-bell at his side, “Go fetch me a time-table of Pennsylvania Railroad!” turned and strode the he cried to the