Life — March 7, 1912 — page 4: what you’re looking at

What you’re looking at

# Analysis This page is primarily **advertising**, not political satire. The dominant content features: 1. **Goodrich Tires advertisement** (left): Emphasizes the company's role in marking America's highways as a public service. References overcoming obstacles and mentions the "Goodrich Tough White Tread" tire line. 2. **Old I.W. Harper Whiskey advertisement** (right): Promotes their product as "the kind your grandfather used," emphasizing authenticity and guaranteed original packaging. Distributed by Bernheim Distilling Co., Louisville, Kentucky. 3. **Small cartoon** (bottom left): Titled "New Design for a Ballot Box," shows a figure depositing something, likely satirizing women's suffrage—a contemporary political debate when this magazine published. The page reflects early 20th-century advertising alongside light political commentary on voting rights.