Life, 1911-12-07 · page 88 of 112
Life — December 7, 1911 — page 88: what you’re looking at
What you’re looking at
This page contains primarily **advertisements rather than political cartoons**. The dominant feature is a Schlitz beer advertisement emphasizing that brown bottles protect beer from light decay during storage and transport—a legitimate concern in early 20th-century brewing. The ad claims superior quality control and justifies premium pricing. Below that is a brief humorous anecdote about teachers at a reception, where one newly hired teacher is asked to toast "Long Live Our Teachers!" but responds with "What on?"—suggesting teachers were underpaid or undervalued. The right column features Philip Morris cigarette advertising and reprints "The Ten Demandments" from a Canadian salmon cannery—workplace rules emphasizing honesty, self-reliance, and hard work. These read as period-typical industrial-era labor philosophy rather than satire. The page reflects early 1900s commercial culture: product advertising mixed with workplace aphorisms and light humor about professional life. No political cartoons or satire appear here.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Brown, Bottle protects SMG purity from the Brewery to Qs SO re we h Schlitz is brewed in the dark— stored for months in glass lined steel enameled tanks—bottled in darkened rooms where even the window shades) are drawn to exclude the light—then}| sent to you’in brown bottles. Without all of these precautions, no beer, can be healthful, and who knowingly would drink beer that was not. Light starts decay even in pure beer. Dark, glass gives protection against light. We have adopted every idea, every invention that could aid to this end. Today, more than half the cost of our brewing is spent to make and keep Schlitz beer pure. i} If you knew what we know about beer, you would ask for ‘Schlitz—Schlitz| in Brown Bottles.’’ Order a case from your dealer today See that crown or cork is branded ‘‘Schlita’? 10M The BeerThat Made Milwaukee Famous Tyree was a meeting of the new teachers and the old. love feast, reception, or whatever you call it. Anyhow, all the teachers got foe together and pretended that they didn’t of the Orient, by W. R. Alger. have a care in the world. After the eats the symposiarch proposed a Two Talismans Two words unveil the peace of heaven It was a sort of and earth I know: Affection to the friend, politeness to toast: “Long Live Our Teachers!” Does your husband ever lose his It was drunk enthusiastically. One of new teachers was called on to re- “Not a more. He | nently about two years after o swer was ago Record-Herald The “Ten Demandments” For gross wordly wisdom it would be at to surpass the “Ten Demand. ments” hanging im one of the many salmon canneries at Steveston, in west- ern Canada: 1, Don’t lie. It wastes my time and I am sure to catch you in the end, and that is the wrong end 2. ‘atch your work, not the clock. A long day’s work makes a long day short; and a short day's work makes my face long. 3. Give me more than I expect, and I will give you more than you expect. 1 can afford to increase your pay if you increase my profits. 4. You owe so much to yourself you cannot afford to owe anybody else. Keep out of debt, or keep out of my shops. 5. Dishonesty is never an accident, Good men, like good women, never see temptation when they meet it. 6. Mind your own business and in time you'll have a business of your own to mind. z. Don't do anything here which huns your self-respect. An employee who is willing to steal for me is willing to steal from me. 8. It is none of my business what you do at night. But if dissipation affects what you do the next day, and you do half as much as I demand, you'll last half as long as you hoped. 9. Don’t tell me what I'd like to hear, but what I ought to hear, I don't want a valet for my vanity, but one for my dollars. to. Don't kick if I kick. If you're worth while correcting you're worth while keeping. I don’t waste time cut- ting specks out of rotten apples. —Torunto Globe. yours Philip Morris see Cigarettes Pure Turkish to- bacco — nothing else. Cigarette value plus only a reasonable profit. Proof is in the trying. Cambridge, 25 Blues, 30 Banquet, $1.00 Morvissette (goldtip)25¢ Ambassador, 35¢ The Little Brown Box” TRAFALGAR SQUARE There a cleat supe the | Wedo 1 to ¢ fires, with Astudy an i feats detai and half The We 4x in th Consider those poun weigh comicbook tom