Life, 1911-11-09 · page 43 of 44
Life — November 9, 1911 — page 43: what you’re looking at
What you’re looking at
This page contains two advertisements rather than satirical cartoons. **Left side:** Martell's Brandy ad, emphasizing its quality ("One Quality—The Best") and heritage dating to 1715. It includes a sketch of a period interior scene, likely referencing the product's French origins and long history. **Right side:** Durham-Duplex safety razor advertisement. The ad features an illustration of a man shaving and emphasizes the razor's safety features—the blade is "guarded" unlike traditional straight razors, making it safer for home use. The copy contrasts this with "old-style straight razor" dangers, positioning the Durham-Duplex as a modern innovation. The ad includes an offer for a demonstrating razor sent free to interested customers. Both ads target upscale male consumers of the era.