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Life, 1911-07-06 · page 34 of 44

Life — July 6, 1911 — page 34: what you’re looking at

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Life — July 6, 1911 — page 34: Life, 1911-07-06

What you’re looking at

This page documents Life magazine's charitable "Fresh Air Farm" at Branchville—a real facility that gave urban children vacations in the countryside. The main article praises the farm's wholesome activities: swimming, games, meals, singing, and early bedtimes. The cartoon ("The Ice-Cream Soda Bribe") shows a woman offering ice cream to a baby at the farm's entrance, illustrating how treats were used to comfort homesick children. The "Don't Kiss Me" letter is satirical commentary on early 20th-century germ anxiety. A child's note humorously rejects kisses citing germs, reflecting contemporary fears about disease transmission—a serious public health concern of the era. The satire mocks both overprotective parenting and the newly popularized "germ theory." Overall, this documents a Progressive Era initiative mixing genuine child welfare advocacy with period anxieties about urban poverty, contagious disease, and proper child-rearing.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

A Week-End Visit to Life's Farm Eprtor of Lire: The train stopped at Branchville and Mr. Mohr met us The Farm really is a big place—four- teen acres in area—and perfectly suited for its present uses, Children, children everywhere—in swarms. Pretty chil dren, bright children, noisy children, quiet ones, many little Americans in the making, are all having a happy time. Swimming, ball playing and other games, walks headed by the band, which though limited in numbers is great in execution, all serve to pass the time happily. The children assemble in the yard and march in to their meals. A brief grace is sung, and then viands disappear. There is a great plenty of everything, and two hundred children can get away with a good deal in the way of pro- visions. After supper they sang a few hymns and songs, gave a hearty cheer for Lire, and then went out for one more game before bed. Breakfast and play; dinner and play; supper and more play; and then mar- shalled in three little armies by the care- takers—the girls to the main building and the boys to the North and South Halls—they go where the rows of white beds in the dormitories invite to slum- ber, and the programme of our guests for one week day is over. Mr. Mohr’s Sunday afternoon gather- ings are the pride of his heart. Any- one, boy or girl, who can speak a piece or sing a song has opportunity—yea, is even urged—to air his talent. Some of the performances are really good and most of them are amusing, and the in- habitants for miles around drive over to see the show each Sunday Everybody goes to bed early and awakes early, with excellent appetite for breakfast. The rising horn is quite superfiuous in most cases. For what could be better or more enjoyable than plenty of simple food, milk, bread, oat- meal, stews and other casily digested fare, with regular hours for cating them? And cake and ice cream are not unknown. And they do eat! No one is shy about a second helping. It is said there was one boy who would eat a dozen or fifteen -LIFE-: Ho, for Fresh Air! A Friend of Life Visits the Farm at Branchville—How the Children Look and Disport Themselves— “Don't Kiss Me," Says the Baby slices of bread, and other things in pro portion. Sometimes a child is homesick, weeps profusely and fails to find any geod in existence. One such wrote home that he had to eat mouldy bread. This was news to Mr. Mohr, as he had never been able to keep a piece of bread there tong cnough to get mouldy. Personally he be- lieved bread a day old to be healthier and more digestible, but could not test his theory as the youngsters always ate up all the bread he could get the day it came. The children look well and happy, and some are dressed nicely, but the clothing friends donate finds its way into imme- diate circulation. All want to come again, year after year, and while twelve years is the limit, a good many twelfth birthdays are not scheduled to come before the autumn, This work requires care, infinite pa- tience and good management. Parties must be planned from one district for one fortnight, and from another district for the next. The children are all ex- amined, as, of course, contagious dis- cases like mumps, measles, etc., as well as various other personal ills, must not be brought into contact with two hun- dred healthy visitors. Ose Wu Is Interesten. “Don't Kiss Me™ To tne Epitor or Live: “Don't kiss me. I don’t like it, and you may have germs. Try some one who likes it. Bapy.” , The new order for the protection of babyhood was inaugurated here by the enrollment of the first company of the first regiment of a nation-wide army of babies to be decorated with a tag read- ing like the above. This protectorate of babies was established in connection with the American Tuberculosis Exhibition when held in this city Those inaugurating the plan do not object to kissing at all, but they insist that the “victim” shall be a willing one and that the youngsters shall be guarded until the time they say they like it and want it, There is undoubted danger from un- known and unsuspected sources through the promiscuous osculation of babies which is all too frequent in some quar- THE ICE-CREAM SODA BRIBE ters. But unfortunately some mothers are sometimes so fearful of the feelings of foolish “ grown-ups” that they will take the chances of disease reaching the little child rather than offending the older person who ought to know better. The new tag affords protection against such thoughtlessness. The idea has been adopted in many parts of the country. In one day letters reached the committee at Columbus from three different North- ern and Eastern States where mothers had adopted the idea. E. G. Rovrzamy. Cotumnus, Miss. Chairs for the Zoo To tne Epitor oF Lire: The Zoo at Bronx Park is one of the most interesting places cast of the Rocky Mountains. But there are lots of us who find the distances so great that it is too much of a strain on our constitutions to stand up and look and walk about so long. Why cannot Pro- fessor Hornaday provide chairs, as they do at Atlantic City? I believe this would increase the revenue and add to the comfort of many. Gr New York, June, torr. Age! jean, accur thing: scree conde ting | says ; The than bined ple to At quest is the ist, t the fp meet am ¢ do « impos hight overc needs mista write grow tim the you k choco with proce: of Ve the ¢ make comicbooks.com