Life, 1911-05-04 · page 54 of 56
Life — May 4, 1911 — page 54: what you’re looking at
What you’re looking at
This page is primarily **advertising and book listings**, not political satire. The dominant content includes: **Main Advertisement:** A Budweiser beer ad featuring an eagle and landscape, claiming Budweiser achieves supremacy through fifty years of adherence to "Quality and Purity." The rhetoric mirrors nationalist/competitive discourse of the era. **Secondary Ads:** Monroe home refrigerators (emphasizing sanitary porcelain construction and hospital use) and Club Cocktails. **"Books Received" Section:** Lists recently published titles with prices, including works on philosophy (Bergson's *Creative Evolution*), fiction, and war-related subjects. **Visual Elements:** The eagle symbolizes American dominance and reliability—a common advertising motif. The landscape scene suggests wholesome American values. **Context:** This appears to be from the 1910s-1920s, when refrigeration and bottled beer were still relatively new consumer products. The ads emphasize modern technology and quality as markers of American progress. No clear political cartoon or satire is present on this page.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Write for Our Free Book on Home Refrigeration This book tells how to select the Home Refrigerator, how to know the from the good, w to keep down Ice bills, how to keep a Refrigerator sani- tary and sweet—lots of things you should know before buying any Refrigerator. Te also telivall about “Monroe” with food compartments made in one pieces of solid, unbreakable White Porcelain Wai cover an inch thick, with every comer rounded—no cracks crevices anywhere, and as easy to keep clean as a china bowi, Gh? Monroe The leading hospitals use the Mone roe"? exclusively, and it is found ina Jarge majority of the best homes. "Monroe? is never sold in stores, but evcee fromm te factory 19 you on our liberal trial offer, Freight repaid. Payments." We are making a radical departure this year from our tule of all cash with order. and sell the “Monroe”? on our liberal credit terms, to all desiring to buy that way. Just say “Send Monroe Book "oo a postal card and it will go to you by next mail, rator Co., Station 10, Lockland, Obie To Be Supreme and on Top sence, 1m Gere ae McCutcheon. (Dodd, Mead & Co. $1.20 in any department of human effort one must produce something ee tered Toasts, by Fred Emerson BETTER than has been produced before. This explains the supremacy of Brooks. (Forbes & Co., Chicago, Ill. $0 cents.) The Range Riders, by Charles Alden “The Old Reliable’’ Seltzer. (Outing Publishing Co. $1.25 Budweiser Strict obedience for over fifty years to the law of Quality and Purity has made it the King of all Bottled Beers. Its mild and exquisite flavor also helped to win its Popularity Everywhere. Bottled only at the Anheuser-Busch Brewery St. Louis, Mo. Books Received Creative Evolution, by Henri Bergson. The War Maker, by Horace Smith. C kt il (Henry Holt & Co. $2.50.) (A. C. McClurg & Co. Chicago, Il. ockKtalls Bar Twenty Days, by Clarence E. $1.50 net.) Beardie Wi Mulford, (A. C. McClurg & Co. $1.35 Brazenhead the Great, by Maurice he ae ot oe ened net.) Hewlett. (Chas. Scribner's Sons. $1.50.) Refuse substitutes. Ail varieties. Americans All, by John Merritte Brother Copas, by A. T. Quiller- Driver.” (Forbes & Co, Chicago, Ill. Couch. (Chas. Scribner's Sons. $1.20 Simply, strain through $1.20 net.) net.) crecked leeond serves The Untamed, by George Pattullo. The Woman Who Could, by Howard G. F. HEUBLEIN & BRO. (Desmond FitzGerald. $1.20 net.) V. Sutherland. (Desmond FitzGerald.) Sole Proprietors Seekers All, by Mrs. Kenneth Combe. Hindrances to Happiness, by Addison Hartford New York London (Geo. H. Doran Co. $1.20 net.) Moore. (Geo. H. Doran Co.) 14 comicbooks.com