Life, 1911-04-13 · page 37 of 44
Life — April 13, 1911 — page 37: what you’re looking at
What you’re looking at
This page contains primarily **automobile advertising** rather than political cartoons. The dominant feature is a large **Reo automobile advertisement** promoting the 1911 Reo motorcar, emphasizing its impressive cross-country speed record (New York to San Francisco in 10 days, 15 hours). The "cartoon" element is minimal: a small illustration labeled **"Motorist Held Up! By a Dry Bearing"** advertises the B-Line Oil Gun—a pun playing on "hold-up" (robbery) versus mechanical breakdown. The joke is that motorists face emergencies from equipment failure, not just bandits. The page also includes a **reader letter** criticizing Dr. Simon Flexner's claims about preventing infantile paralysis through animal experimentation—a contemporary medical/scientific debate. Overall, this is primarily a **commercial advertising page** with minimal satirical content, reflecting Life magazine's mixed editorial-commercial format of the 1911 era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“LEFE™ DATENTS "38 5Prokwep Send sketeh for free search of Patent Office Records. Mow to Optsie a Patent and What tolavent wich Il>t of iaveations wanted ed prizes offered for invent Patents advertised free, ant HUVIGTOR 3. EVAN: Washington, D. C. eo ecor Ss From Our Readers (Continued from page 755) Not So Infantile Dear Lire: Dr. Simon Flexner’s statement that “through animal experimentation we have already discovered how to pre- vent infantile paralysis” has not a shred of truth to back it up, and it is morally certain that he is equally at fault when he says that “the achieve- ment of a cure is now not far distant, provided, "—well, if they are allowed te continue their animal experiments without interference. The fact of the matter is that man is the only animal that sits, or stands on his hind legs, completely erect; and he is, therefore, the only animal that has “ infantile paralysis,” The tendency of this ab- normal position is to paralyze. The editor of Lire will, I feel sure, admit that after bearing the weight of his body on the tip end of his spine for ar hour or so, he is, on rising, con- scious of a sort of stiffness of the hind quarters rather suggestive of paralysis. The writer has put this question up to many persons, including trained athletes, and they have invaria- bly agreed to his claim as indicated in the foregoing. answer every question The Reo record of 10 days 15 hours 13 minutes from New York to San Francisco is more convincing proof of what you want in a motor- car than all the records of all the other 1911 cars put together. And yet the 1911 Reo has plenty more proof. Comfort. Prove it yourself. Ar- range a ride with your nearest Reo dealer. Send for Catalogue and “ Coast to Coast in Ten Days”. RM Owen & Co Lansing Mich “unui Reo Motor Car Co Canadian Factory St Catherines Ontario Reo Touring Car or Roadster, $1250 Top and Merger Automatic Windshield extra Reo Two-passenger Roadster, $1050 Top and Mezger Automatic Windshield extra Reo Fore Door Touring Car, $1300 Fore door fixed or detachable Mexger Automatic Windshield included Other records of the 1911 Reo Aug 20, New York to Los Angeles —lowered the record by two week: Aug x to Sept &. Kansas City Star Reliability Run—ages miles; the Reo defeated every car in the contest, 9 of which were from $2000 10 $2850, Sept 16, Climbing Mt Hamil. ton, 243 miles to an altitude of 4200 feet, beating the previous world’s recotd by ten minutes, Oct.1. Ina go mile race the Reo defeated a higher priced car, well known for its racing record, by ten miles. Reo time—s7 min- utes 43 seconds, overa very sandy course, Oct iz. Kansas City Magazine Cup Kun—1000 miles over a very difficult road. Reo defeated everything in its class and finished in the best mechanical condition of all the cars in the run. Novaz. Harrisburg Endurance Contest—Reo defeated every car in its own class, 8 cars in the $2000 class, and s cars in the $3000 class. Dec 27, Topeka to Kansas City—77-4 miles in a hours and 38 minutes, beating the best previous record by 49 miautes, Feb 21, 1911. Columbus- Springfield Keliabiity Run—Keo tied for first place with a car selling for double its price and defeated every other car by wide margins, CHares Boston, Mass. Pace, M.D. MOTORIST HELD UP! BY A DRY BEARING B-Line Gun To the Rescue Hold-ups of this nature are of daily occur- rence where motorists travel fast or hr, and itis never safe to start on a trip without a B-Line Oil Gun for emergency use. All-mctal construction; guaranteed never to “Ieak-back"; and will deliver oil or grease ere you want it. The Kid-Glove Gun—Because It Is So Cleanly Four styles and seven sizes. $1.75 to $5.00 your dealer. Write us for Booklet 11-G. THE RANDALL-FAICHNEY CO. Mavstocturers of Rellable Automobile Accessories BOSTON, U.S.A. Extract From a Letter “T wish to convey to the editor of Lire, through you, my personal appre- ciation of his splendid work in be- half of dumb animals and still dumber humanity. Two of the pictures in last week's Lire fairly tore me to pieces. I: hurt, but I am willing to undergo the pain if the result will be what I anticipate it must be—a more whole- some awakening of the intelligent men and women of this country to the evils, the horrors, the criminality of their vivisection.” GAB. March 23, 1911. (Continued on page 7§8) Houbigant=Paris ssssscr ites Quality Only. In Every Store comicbooks.com