Life, 1911-03-09 · page 35 of 44
Life — March 9, 1911 — page 35: what you’re looking at
What you’re looking at
This page is primarily **advertising content** interspersed with reader letters to the editor. The main cartoon appears in the **Gold Seal Champagne ad** (top left): Uncle Sam in patriotic dress holds a wine bottle, promoting American-made champagne as cheaper than imported versions—a nationalist economic pitch emphasizing domestic production and tariff advantages ("All wine—no duty"). The **Johnston's Chocolates ad** (center) is straightforward product marketing with no satirical content. The **reader letters** include commentary on gender treatment in journalism and a working-man's defense of the government's action against "The Appeal to Prejudice" (apparently a socialist publication). The latter writer criticizes class-struggle rhetoric and praises *Life* as an "upbuilder." The **Péres Chartreux liqueur ad** (bottom) emphasizes the product's authentic French monastic origins. This page reflects early 20th-century concerns: economic nationalism, women's rights skepticism, and anti-socialist sentiment during the Progressive Era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
IT’S AMERICA’S FAVORITE WINE Made in America by the best French process, t's why Gold Seal Champagne Special Dry-Brut costs just HALF what you'd have a pay for an imported wine of equal quality. It is sparkling, clear, with a rare, ex- quisite tone and flavor. “All wine—no duty.” From Our Readers (Concluded from page 506) terested in the movement rather nasty. Probably each of your editors is quite sure he is “chivalric,” too. On the whole, I think you'd better come West, where the atmosphere is health- ier and where women interested in public movements are given better treatment—less persistently misrepre- sented than by you and half-baked journalists like that Barry, whose stuff I read the other day. Very truly yours, Lincotn Reaper. From a Workingman ? Dear Lire.—Your splendid maga- zine has been a source of weekly joy to me for over a year. But in the last number, on page 264, entitled “The Warren Case,” there is such a perver- Chocolates New- Different-Better Johnston’s Chocolates Extraordinary are created by the great candy artists at Johnston’s for certain folks who want something new—different—better in chocolates. The handsome lavender package contains three remov- able trays of different, extra heavily covered, quality chocolates. Each piece you eat you will probably pronounce more delicious than the one before. But that is for you to judge. Johnston’s Chocolates Extraordinary—a beautiful big package of quality chocolates for one dollar. The better dealers sell Johnston's Chocolates. Sample Box For five 2c stamps to cover postage and Packing, we will send to your address a generous sample of any of the Johnston favorites. Chocolates for Every Taste ‘Chocolates Extrac?dinary Swiss Style Milk Chocolate Almonds Swiss Style Milk Chocolate Creams ‘T-R-I-A-D Chocolates Original Dutch Bitter Sweets White Cherries in Maraschino —Chocolate Dipped sion of the truth that I feel called upon to write you. PQ _VoOV . LIQUEUR Péres Chartreux —GREEN AND YELLOW— ‘The original an a Fenuine Chartreuse has always been and still ts made by the Cai their rexpulsion from Fran usian Monks (Péres Chartreux), who, since © been located at Tarrago: ce, havi fy althou; " thevld lable and inst signi o iginated byt by the ‘ourts of aks have been nowned product Is now: At first-class Wine er & judged by the Federal Tovbe stil the exetuare e property of the Monks. their world-re- 58 known as“ Liqueur Péres Chartreux this country Any one who has followed the career of the “Appeal to Prejudice,” or that of its editor, Mr. Warren; any one who has visited Girard and the “Appeal’s” plant, cannot but know that the Government’s action is more than justified, unless he or she is so saturated with the “class strug- gle” rot that their eyes are blinded to the facts Trusting that Lire con- tinues as an upbuilder of the best in this life, I remain, Respectfully, Merte B, Rounps (a working man), Stanrorp University, Cat, February 2, 1911. Best Perfumery and Legrand =Paris Sa nt For Sale All Dealers. comicbooks.com