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Life, 1910-11-24 · page 43 of 48

Life — November 24, 1910 — page 43: what you’re looking at

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Life — November 24, 1910 — page 43: Life, 1910-11-24

What you’re looking at

This Life magazine page is primarily **advertising**, with several product promotions dominating the layout. The main advertisement features the **Kelly Motor Truck** (made by Frayer-Miller in Springfield, Ohio), emphasizing its efficiency: one truck replaces three wagons and twelve horses. The testimonial claims it made 4,000 miles with no repair costs—a major selling point in the early automotive era when horse-drawn transport still dominated commerce. Side advertisements include **Old Overholt whiskey** ("in bond," indicating quality) and Italian chocolates. The editorial content includes "The Literary Zoo" (a humorous essay on beautiful words, notably "typhoid") and a brief comic dialogue about Thanksgiving dinner. These satirical pieces are typical of Life's literary humor, but occupy minimal space—the page is dominated by commercial pitches, reflecting how Life balanced satirical journalism with advertising revenue in this period.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

DELIGHTFULLY | NevAnsterdem, INTERESTI NG nean, Egypt and D A Y S | the Orient o Interesting Itinerary Fine Steamer Select Party Before planning your winter vacation write for booklet. W. B, CHANDLER, Charterer and Holland America Office, - 39 The Literary Zoo (Concluded from page 929) man Empire who seemed ignorant or insensible of the irregularities of his wife Faustina, and it is quite within the bounds of possibility that the hus- band of Elinor Glyn has never read her books. The Most Beautiful Word I did not hear of the prize offered by the London HWestminster Gazette for the most beautiful word until the competition was over. Otherwise 1 should have submitted the word “ty phoid,” which I deem infinitely more euphonious than “melody,” although that, too, is a musical word, and it rightly received a preference over many hundred others.“ Typhoid,” nevertheless, is exquisite—the word, of course, not the thing, It has a beautiful history, moreover, being de- rived from the name of Typhceus, the giant who breathed so hard when he slept under a voleano. Virgil speaks of the “tela Typhora,” meaning there- Even in a long, thin highball, OLD OVERHOLT carries its unmistakable rich, mellow flavor. It m akes your favorite mixed or fancy drink a new creation. Distilled aod Bottled in bond by A. Overholt & Co., Pittsburgh, Pa. Kelly (fa2)Motor Truck is doing the work of 3 wagons and 12 horses Read what the owner says This shows the big advantage of Kelly (Frayer- of this Kelly Truck: Miller) Motor Trucks over horse teaming. If your “It has not missed a single trip hauling requires more than one two-horse team, since I have had it, and it takes the place of three wagons and twelve the Kelly Motor Truck will save you rea) money, jorses. My route from Waltham jn time, labor and actual operating expense; it will 18 so Jong that a pair of horses going over it one day have to be laid off more than treble your speed and efficiency and the next. greatly increase your hauling radius. “*This truck makes three trips each day. Ihave had it on the Two Kelly Trucks in the great 120-mile endur- road nearly four months, and have ance contest at Philadelphia made a record of covered over four thousand (4,00) miles with no expense for repairs.”* 7-10 of acent per ton per mile, for low operating cost. Write us today outlining your requirements and we will send you complete details of construction of Kelly (Frayer-Miller) Motor Trucks, with data as to what they are doing for other firms in your own line of busizess, We will also put you in touch with the nearest Kelly agency. The Kelly Motor Truck Company, Springfield, Ohio by the bolts of Jove that overthrew the giant—‘a very lively poetical ex- pression to denote the power of love,” according to a commentator. One must reckon with a prejudice against “typhoid” because, in spite of the beauty of the word, it designates so terrible a thing. On the other hand, “melody,” while a beautiful word, designates any terrible thing hummed along the Rialto. Alexander Harvey. on First Aid Huseaxo: I met Hawkins to-day and he was very gloomy—told me he was perfectly willing to dic. Wire: Ob, John! Why didn’t vou ask him here to Thanksgiving dinner ‘+ —Harper’s Bazaar. 18 SHORT—DON'T WAIT CHAISTMAS—TAY THOSE LUSCIOU eee ITALIAN CHOCOLATES $1.25 1b, es 80¢. Ib. Wah NOW FOR UNIQUE BOOKLET “HATCH AN APPETITE" Broadway at 30th St., N. ¥