Life, 1910-04-21 · page 33 of 44
Life — April 21, 1910 — page 33: what you’re looking at
What you’re looking at
This page contains a **Gillette Safety Razor advertisement** disguised as social commentary, plus an unrelated short anecdote below. ## The Advertisement The upper section features five illustrated men in profile and argues that the Gillette razor represents modern democratic values. The ad claims there are "no idle rich" anymore—even wealthy men now shave themselves rather than employing valets, making self-shaving a symbol of the age's egalitarianism. It positions the Gillette as a tool of progress and masculinity, urging readers not to be "effeminate" or lazy. The ad's rhetoric ties personal grooming to national productivity and vigor, appealing to early-20th-century ideals of self-reliance and action. ## The "Failure" Section Below is an unrelated comic anecdote attributed to Andrew Carnegie about a Scottish caddie and his troubled marriage, ending with a ribald punchline. Its connection to the page's main content is unclear.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
up el night at the taverp it on the road here are no idle rich in this country today—no leisure class. It is asked of every man—what is he doing? Life has a meaning. Men are up and dressed betimes—and shaved. The Gillette Safety Razor is a symbol of the age—it is the most democratic thing in the world. The rich man is not shaved in bed by his valet as he was a gen- eration ago. He uses a Gillette and he shaves himself—in three minutes. Get up—get busy—get a Gil- lette. Don’t be an effe.ninate dawdler and let another man shave you. There is more boost in a Gillette shave at 6.30 than there is in a cocktail at nine. Buy a Gillette and take a brace. It costs $5.00 but it lasts a life- time. Write and we'll send you a pamphlet—Dept. A. King oh SALES CO. 48 W. Second St., Boston Failure mong Mr. Carnegie’s Scotch stories is one about a cad- f St. Andrews y runs—was by her husband's loose way fc. He could tend it with a the woman lay in 4 day on the li nat_he So, to cure hi vening, dressed in a white sheet appeared she arose from behind a with outstretched arms. ss the intempe in a hollow voice. hake 0” y . then,”* said the tipsy caddie. tried tae a sister 0° yours. She'll be waitin’ for us at the hoose, an’ nae doot she'll mak’ ye welcome.""— Tribune. A NEWSPAPER TERM “ PINAL EXTRA"? comicbooks.com