Life — April 14, 1910 — page 3: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

ARANELIN AUTOMOBILES are built in three chassis sizes, four- and six-cylinder, with bodies covering the whole range of touring cars, run- abouts, close-coupled cars, limousines, landaulets and town cars. ‘ The features which distinguish the Franklin automobile are light weight, air cooling, full- elliptic springs, large wheels, large tires, wood chassis frame. These features give the Franklin its superiority in comfort, reliability and economy—the prime qualities on which the merit of every automobile is finally determined. You settle the tire question when you select your automobile. If the automobile you buy is hard on tires or the tires are too small you will have tire trouble. Hav- ing trouble or no trouble is a result of both tire equipment and automobile construction. ith a rigid automobile or one with excessive weight in the axles the tires are bound to give out sooner than they ought to, no matter how large tires are used. The Franklin, light and resilient, is easy on tires, and the tires used are so large that heavy loads and fast driving do not weaken them. They give four times the mileage of the ordinary tire equipment on the average automobile. The Frank- lin is the only automobile in which tire trouble is not a factor. Reliable tire equipment does more than save tire expense. It saves on the whole automobile; it adds to the pleasure of motoring. You are not hindered or annoyed. Comfort the greatest essential. In the foremost requirement of all, that of com- fort, the Franklin is the leader. Every detail also meets the most exacting requirements. Te is the easi- est riding of all automobiles; you go farthest in a day and make the fastest time. Its full-elliptic springs and laminated-wood chassis frame absorb instead of transmitting vibration. The Franklin is easy for its passengers and easy on itself. The Franklin owner does not have to pay any attention to cooling. Water cooling requires constant attention, but the Franklin owner can forget, and does, that there is such a thing as a cooling system. It is so simple and effective that.it causes no concern whatever. Franklin air cooling, with no mechanism at all, is superior to water cooling because it produces as good results without the mechanism and without the liability of the water system to get out of order or overheat. The Franklin touring cars. Three in number, they meet all requirements. They are powerful and able, light but strong. Model H, 42 horse power, seating seven passengers, is the leader of all six-cylinder automobiles. Model D, 28 horse power, seating five passengers, is the ideal city and family touring car. Model G, 18 horse ower, is the only high-grade small touring car made in America. For business or pleasure it is the hand- iest vehicle imaginable. The charm of rapid motion, the delight of winding roads, the fascination of graceful speed on hills, the exhilaration of responsive power, the joys of long trips—all of this finds highest expression in the Franklin. of tire or other trouble. There are ease and security with no thought H H FRANKLIN MANUFACTURING COMPANY Syracuse N Y Licensed under Selden Patent The Fraaklin catalogue is sent free on request comicbooks.com