Life — March 24, 1910 — page 6: what you’re looking at

What you’re looking at

This page is primarily a promotional announcement for Life magazine's expansion, not a political cartoon. The main content announces that Life is increasing from 40 to 48 pages and adding 72,853 new readers. The decorative illustration shows a stylized female figure representing "Fashion," introducing Life's upcoming Fashion Number (dated April 7). The text emphasizes Life's editorial strengths: it claims to have the "best editorial page" and "best dramatic criticism" in America, and praises Mr. E.S. Martin's leadership and Mr. Grantland Rice's literary contributions. A boxed statement declares Life as "the only Free and independent journal in America" not controlled by external interests. This is essentially house advertising designed to attract readers and assert Life's credibility and independence during the early 20th century.