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Life, 1910-03-03 · page 11 of 80

Life — March 3, 1910 — page 11: what you’re looking at

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Life — March 3, 1910 — page 11: Life, 1910-03-03

What you’re looking at

This page is primarily a **motor car advertisement** for the Peerless Motor Car Company of Cleveland, Ohio, dated 1916. The central image depicts an elegant early automobile with well-dressed passengers arriving at a stately home, emphasizing luxury and comfort. The ad's tagline—"Peerless: Silence, Comfort"—highlights the vehicle's refined qualities, appealing to affluent buyers. The surrounding content includes readers' letters on unrelated topics (coal reserves, Alaska development, dog tail-cropping), plus an advertisement for "Perfect Fitting Underwear" by the Lingerie Shop in New York. This represents typical **Life magazine content**: satirical commentary mixed with upscale consumer advertising targeting wealthy, educated readers. The Peerless brand positioning reflects early 20th-century automotive marketing emphasizing reliability and social status.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

IDE TRIP§ Through Quaint and Picturesque HOLLAND VERY SMALL EXPENSE N Start An (3 Daye } Aestam, 3 pas Sew Paloes isCand largest croaing the channel Seite or Bookiets and Timerren of el neral American Agent seseite) Sate Raise and Fibing Royal Net Rew 335 Broadway ‘New York From Our Readers (Continued from page 354) square miles of coal spread from Cape St. Elias to Point Barrow? What about the 2,200 billion tons of coal estimated to remain unmined (and for the most part unstaked) here at bonte? Should Alaska and the Alaskans be considered in this matter any way, or aro we, in keeping it out of the hands of the ‘only people who seem both able and willing to develop it, to. take it from the men who are pioneering it? Very truly yours, Fatcon Josuin. New York, Jan. 14, 1910. Private owners of mineral lands often lease them or get a royalty on every ton of coal or ore taken out. The Govern- ment can do the same, and Congress should provide the law at this session— and will, we judge, if Mr. Taft can prod them up to it. Alaskans have been sufferers this year from the coal-pile row, but in the end they and all “the slope ? will be gainers. There is no reason for keeping the Guggenheim syndicate or other large capital out of the coal fields a minute longer than it takes to contrive a fair basis for them to go in on—Eoitor. A Canadian Tail Dear Lire: Just a line to let you know that your anti-tail and ear cropping campaign has suc 4) Perfect Fitting : " Underwear Catalogue Q will be sent on request All That The Name Implies ent igtoauienanante| THE, PEERLESS MOTOR CAR CO. oon ? extamatemand style and ft tn outer 2449 EAST 93™ ST., CLEVELAND, O. i rurale made Just as you would like LICENSED UNDER SELDEN PATENT Dainty combination of corset cover xtra full drawers, doing away With short skirt. Entirely hand-made to measui t, of fino Nainsook, hand- somely trimmed with Baby Irish Lace fand satin ribbon. “it must Ae perfectly made one convert. Lire and a fox- In Defence 1% turned toga.” Very Fespect or be re- terrier pup came my way at Christmas Lire Pustiswinc Company, ee | meat patie ay edie iy and on the suggestion of the former the __ New York. ; jl te the United States for prone latter's caudal appendage still remains Gentlemen:—I have been either a pulease give length, waist, hip and “au naturel."” If something in the way purchaser of, or subscriber to, Lire for ust measures. of smartness has been lost it is far more a great many years, and I notice with re- offer oan eri ery Prepared. to than made up for by the extra wag gret_your tendency to unfair criticism ail the tail gets when its owner is pleased. and caricature of Ex-President Roose- Hngerte and bridal seta, Let us mi Lae Per pocket A Glimpae Yours truly, velt, and as I know others have the same Frep H. Matnewson. L sections d q of My Lady's Wardrobe,” y “THE LINGERIE SHOP” Monreeat, February 5, 1910. (Conttanes-on bee 337) WOODWARD & ACE 600 Fifth Avo. New York comicbooks.com