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Life, 1910-02-03 · page 3 of 44

Life — February 3, 1910 — page 3: what you’re looking at

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Life — February 3, 1910 — page 3: Life, 1910-02-03

What you’re looking at

This page is primarily a **Cadillac automobile advertisement** rather than satirical content. The main image shows an early 1900s touring car with detailed specifications and price ($1600 F.O.B. Detroit). The left column contains reader letters and unrelated content about tree care and a tree expert company—standard filler material for magazines of this era. There is **no political cartoon or satire** on this page. The advertisement's tone is straightforward promotional copy emphasizing the Cadillac "Thirty" model's precision engineering and manufacturing standards (measuring tolerances to 1/1000th of an inch). This precision claim was genuinely notable for early automotive manufacturing. The page reflects early 20th-century magazine layout, mixing editorial content with advertising.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

ois a ols of this date suggests an incident in sie of the Rev. Addison Alexander ceting of the alumni of Prince- late ’50s—or a few years be- he “unpleasantness between the —at dinner a discussion arose as ther manner or matter had most to do with eliciting applause from an The Rev. Add Jame Tests were suggested and the Rev. Ad- dison produced the inclosed poem which he had himself written, and reading it nith all the accessories of voice and gesture at his command it was received with enthusiastic applause. When the applause and compliments with which he was showered had sub- sided he asked his brother to read the same lines, when their meaninglessness for the first time was apparent to all present “Manner '’ had a “ walk-over.’” Lexineton, Ky. Here are the verses read by the Rev. Alexander: “How evanescent and marine Are thy chaotic uplands seen, Oh! ever sublapsarian moon! A thousand caravans of light Are not so spherically bright Or ventilated half so soon. “Methought I stood upon a cone Of solid allopathic stone, And gazed athwart the breezy skies, When lo! from yonder planisphere A vapid atrabilious tear Was shed by pantomimic eyes. Because they threaten the lives of the trees, so vital to men's welfare. No tree can overcome a scrious wound or disease unless it PQENDAVEY has assistance. Nature will Tree surgery do what she can, but she must have help or the tree will decay and die before its appointed time. Work With Nature and Help the Troubled Trees! ve them a fair show—a square deal deserve it. Let their defects and jentific attention. If there places in a tree, strengthen them; tis diseased, treat with the same care You would bestow on a sick animal, The Davey Experts Know the Trees— Know what to do in every case of tree EM toulte. They are trained as surgeons are 1, under the direction of John Davey, friend and brother of the trees. © for copy of book “Our Wounded » The Trees,"—free to all tree owncrs—giving full particularsof their work. THE DAVEY TREE EXPERT COMPANY |; IW1000 of An Inch is the Standard of Measurement What ig the peculiar quality in any motor car for which you pay $5,000 or $6,000? It is not reputation—no matter how fine that reputation may be; because no reputation could be worth $2,000 or $3,000 to ‘each purchaser. It is not mere external elegance. It is a definite, concrete excellence; for which the maker is justified, in a sense, in charging. You pay $5,000 or $6,000 for running qualities—and an cle- ment of longevity which no car of lesser price. save the Cadillac, will give. Those running qualities and that longevity are in turn directly dependent upon the accuracy with which more than 100 essential parte are made and the perfect alignment result- ing therefrom. Your $5,000 car (or your Cadillac) runs more smoothly and lasts longer, because of the time, the care, the money and the expert ‘workmanship expended. in eliminating friction by producing Between those hundred or more vital parts g fineness of Gt which no eye con measure ond no words scribe. And this leads to a disclosure of the utmost concern to every automobile owner. It may surprise you to know that even the costliest cars fall short of that fineness of measure- ment in component parts upon which the operation and the life of a motor car are wholly de- pendent, In the production of more than ten thousand Cadillac "Thirtys in the past fifteen months it has been demonstrated beyond peradventure that in this element of synchronization, harmony, at and elimination of friction, the Cadillac stand ard has nit been attained by any other plant or any other car. Thus, the one element which justifies a $3.00 of $6,009 price is present to a higher degree in the Cadillac than in any other car in the world. In the Cadillac there are 112 parts which are accurate to the one-thousandth of an inch. Thus—as a single illustration—the Cadillac “Thirty” piston is made to work perfectly within the cylinder bore which is 4 1-4 inches. To gauge the accuracy of the piston diam- eter, two snap gauges are used, These snap gauges are shaped similar to the letter * The distance across the opening of one snap gauge is 4.248 (four inches and 248 one- thousandths of an inch) and is marked "Go." The other s 4-247 (one one-thousandth of an inch less) and is marked 248 Go" gauge must slip over the lower end of the piston, but the “4.247 Not Go” gauge must not. If the piston is so large that the "Go" gauge will not slip over it. the piston is ground down until it does. If the piston is small enough: to permit the “Not Go" gauge to slip over, it is discarded as imperfect. Crank shafts, cylinders, pistons, Cad= 08 hirty"” parts are rigidly subjected to the scrupulous test ‘of 1-1000 of an inch accuracy. Not $5,000 or $6,000 can buy you the magnificent assurance of smooth velvety operation and long life obtained in every Cadillac “Thirty” at $1,600. The great Cadillac factory in De- troit is always open to visitors; and it would be a pleasure to us to offer you verification of the interesting information con- tained herein by a trip through the plant at any time that you may be in this city (F.O.B, Detroit) Including the following equipment: Magneto, Delco system four unit coil with nag Four cylinder; 30 hors: pow- ree tsecres $160 ing relay and dry batteries, one Lawl os lamps and transmission, shaft drive, generator, one pair side oil lamps, one tail lamp, horn, tools, pump and tire repair kit, robe rail, tire irons, Furnished as Touring Car, Demi-Tonneau or Gentleman's Roadst Cadillac Motor Car Company, Detroit, Mich. Member Association Licensed Automobile Manufacturers, Licensed under Sellen Pateot “* Adieu Miasma!’ crics a voice In which Aleppo might rejoice, So perifocal were its tones, ‘Adieu Miasma!’ Think of me Over the antinomian sea . That covers my pellucid bones. No News In This Lire: Respectfully submitted: Your at- tempts at being serious are about as stupid as your trials at being jocose This apropos your little. squib entitled, “ More Testimony,”’ on page 88, January “ Again, again, my barque is tossed 13. Ignorance, you may have heard, i Upon the raging holocaust worse than stupidity. For your infor- Of that acidulated sea mation, which you may easily verify, Of diapasons pouring down let me state that a cure was discovered And lunarcaustic joined to drown at the Rockefeller Institute by Dr. Flex- My transcendental epopee. (Continued on page 189) 187 comicbooks.com