Life, 1910-01-06 · page 66 of 76
Life — January 6, 1910 — page 66: what you’re looking at
What you’re looking at
This page is primarily **advertisements**, not editorial content or satire. It contains four product ads for early 1900s goods: 1. **Makaroff Russian Cigarets** — emphasizes availability ("theoretically" a joke about scarcity claims) 2. **Cascade Pure Whisky** — claims old-fashioned distillation methods 3. **Havoline Oil** — automobile lubricant 4. **Life Magazine subscription pitch** — the magazine itself advertises its own content, targeting educated readers with "culture, refinement or intelligence" and "sense of humor" The only potentially satirical element is Life's self-promotion, which humorously appeals to cultured, intelligent readers while simultaneously suggesting many people don't know the magazine exists. The duck illustration accompanies this pitch. This appears to be a standard advertising revenue page from Life magazine (dated around 1910 based on the April 1st deadline reference), reflecting early 20th-century consumer products and marketing approaches.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
\yY cr os MAKAROFF Com RUSSIAN “<” CIGARETS are on sale by "all dealers." -ACTUALLY they are to be had at most good stores and clubs. If your dealer will not or says he cannot supply ill: 2 x you, we will— but we'd rather you'd ask the dealer first. ‘They are 15 cents and a quarter in bores of 10; $1.50 to $6.00 in boxes of 100, Old--And Old Fashioned CASCADE PURE WHISKY is properly aged. It is distilled by the old fashioned, honest method and after distilling it is purified. Original bottling has old gold label. CEO, A. DICKEL & CO., Distillers +8 NASHVILLE, TENN HAVOLINE OIL ( For Automobile Lubrication ) The Only One of Its Kina : Humorous : Artistic : Satirical : Dainty =: Literary : If You Are a Person of culture, refinement or intelli- gence, or all three, you cannot afford nct to know LIFE. If ycu have a sense of humor, you should see it every week. Perhaps you know LIFE slightly. Perhaps you don’t knew LIFE at all. To get acquainted will cost you Only One Dollar Send that amount with your name and address to Life Publishing Company, 17 West 31st Street, New York, and LIFE will come to you every week for three months. The conditions cf this SPECIAL OFFER are: It is open only to sez subscribers. The subscription must come to us direct ; not through an agent or dealer. It must reach us before April Ist. 1910. No subscriptions will be renewed at this rate, Canadian $1.13 Foreign $1.26 Five Dollars a Year : For Sale Everywhere : Ten Cents a Copy The Best Artists : The Best Writers : comicbooks.com