Life, 1909-06-03 · page 34 of 56
Life — June 3, 1909 — page 34: what you’re looking at
What you’re looking at
This page's main content is a short story titled "Business Is Business" depicting a pedestrian struck by a streetcar on Broadway. The narrative satirizes urban indifference and opportunism: after the accident, amid genuine concern and chaos, a newsboy immediately commercializes the tragedy, hawking evening papers about the incident. The satire targets how modern city life—even human suffering—becomes mere commercial opportunity. The crowd's emotional response ("Lynch de murderer") contrasts with the practical mundanity of bureaucratic response (the policeman's questions) and the newsboy's mercenary instinct, suggesting that in business-driven America, tragedy is merely product. The surrounding advertisements (Steinway pianos, Corliss-Coon collars) reinforce this theme: even *Life* magazine itself monetizes the page by selling luxury goods alongside dark social commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
N the designing and manufacture of Period and Art cases to har- monize with any plan of architecture or decoration, Steinway and Sons are the recognized leaders, as in all other departments of piano making —a distinc- tion they have enjoyed for three generations. Every NWAY ART PIANO is a true representation of its respective period —a veritable gem of beauty and perfection. A visit to the Steinway Studios will reveal that, in these masterpieces of pianocraft, music and decorative art are so deftly blended that they at ‘once command the admiration and praise of architect, artist and connoisseur. @ao Parlor Grand Piano in the period Luis XV, mahogany awith ormolu mounts, STEINWAY & SONS, Steinway Hall, 107-109 East 1th Street, New York (Subtoay Express Station at the Dear) “Elk ” The Newest Summer Collar A Corliss-Coon mae Collar 2 for 25¢. In “Elk” we have succeeded in putting style and snap in a low, comfortable, warm weather collar. “Outing” “Yachting” and ‘Var- sity’”’—Standard Summer Styles— will also be worn this season. “Kaiser”—a revived style—is meet- ing with some favor. Anystyles you buy inCorliss-Coon Brand are hand-made, strong, long wearing collars of the ‘‘Better’’ sort. ‘Sold by Furnishers everywhere—especially & who seek tovrive undoubted values If not readily obtainable, order from the factory, en- closing the regular price, $1.51 per dozen or 28e for two, and prompt, prepaid delivery will be made. Send for our new Style book, showing all the best shapes. will help you in your collar selections. Corliss, Coon & Co., Dept. J, Troy, N. Points 1% in. Business Is Business HARMLESS-LOOKING pedestrian threads his way across Broadway. He steps in front of a rapidly-rolling strect car, and as he tries to jump out of the way, is struck by another going in the opposite direction. A single agonized cry of the fallen man mingles with the screeching of wheels suddently stopped, and the crunching of brakes despairingly applied. A woman shricks. There isa moment’s silence. Then the great Broadway crowd surges toward the scene of the accident. The motorman and conductor of the Juggernaut have descended and run to the spot where a limp body lies under the forward trucks. Above the ¢ fused clamor resound cries of “Where's the motorman?’ “Kill hir “Worse than automobiles,” “Arrest him," “Where's a cop?’ A newsboy screams in childish treble, “Lynch de murderer.” Violent hands are laid upon the motorman’s coat, sleeves and collar. “ String him up,”’ implores the newsboy; “he’s a——"’ A cuff on the ear from a brawny policeman’s hand silences the sanguinary youth. The minioa of the law pushes his way to the side of the car, “ What's the trouble asks. Then he drops on all fours and peers under the wheels,“ Hurt?” says, to the inert mass lying under the iron weight. A groan is the answer, and ‘the crowd thrills in frantic sympathy. “Tilt over de car,’ advises the irrepressible newsboy; “I'll go get a ambulance."” The crowd acts instantly, and five score willing hands and shoulders are placed against the body of the car. After a heave or two, a rise, and a trembling in the air the heavy structure crushes over on its side. The policeman goes to the injured man, props up his head on an improvised pillow made of the newsboy’s coat, and asks: “ What's your name?" The stricken one mumbles a word. “Where do you live?"’ “ Married?" The victim mumbles incoherent replies. A short, thick-set_man with a red mustache and Celtic cast of features elbows his way to the side of the policeman, who makes room for him with respectful haste. The Celtic individual knecls down beside the man on the ground and says: “I'm the representative of the Cosmopolitan Traction Com- pany. We'll make this good to the extent of five hundred if you recover, and fifteen hundred to your family if you die—that is, if you sign this paper re- leasing the Cosmopolitan from all further liability.’’ The wretched victim closes his eyes wearily. “ He's fainted,’’ announces the newsboy. inistered, and once more the pain-filled cyes open. They fall upon a neatly-dressed young man who leans over, and says in professional voice: “1 am a lawyer. You have an excellent case Cosmopolitan, and I'll take it on a contingent fee. We ought to get ten thos sand dollars out of this at least, and twenty-five thousand for your family if you die. Let me hear from you.” Another young man takes the lawyer's place. The newcomer has a bloc chin, a fountain pen, and a pad. “I'm a reporter from the Evening Hull baloo,”” he explains, “and I want to get this story straight. Had the mot man a motive in running you down? His number is 1323. Are you supet- stitious? Have you a wife, or a sweetheart, or both? Where can I get theit photos? What will be your last words?"’ Rapidly writing his own answers, the Hullabaloo man rises and races awa! Two seedy-looking personages engage in a shoving match, each trying to gain a point of vantage near the face on the pillow. ‘m first,"’ says the one. “ Damfyouare,’’ says the other. “ What does he want an accident policy for when he's almost dead?’ “ Well, if he re covers, he won't need your life insurance."’ The two men glare at each other and then both talk volubly to the helpless object lying at their feet. Finding that their remarks make no impression, they place their cards in his hands and spring aside as an ambulance dashes on the scene. Before the surgeon has time to open his hand-bag, a man plants a camera in front of the group, waves away the by-standers, and shouts: “ Don't touch him, doc. I want him that way for the Morning Screamer. It'll make 2 great picture.’* A second ambulance comes clanging up the street, and in an instant ao other surgeon and another hand-bag reach the sufferer’s side. “What’s up?’? says the Bellemere surgeon to the policeman. “ How did it happen?" asks the Rooseville surgeon in the same breath. While the ex: planation is being made, Bellemere casts a look in the direction of the patient: “Amputation, I guess.” “Then he's mine,’’ speaks up Rooseville; “T beat you here by two minutes.” “We got the call from headquarters, protests Bellemere. The argument grows personal and pressing. “Aw, de man’s dead,’ proclaims the newsboy, suddenly. The surgeons stare at the rigid figure. Bellemere examines the eyes. Rooseville picks up the hand and sends a hypodermic into the wrist. There is a pause as both surgeons take turns in testing the heart. Then they close up their bags and mount the steps of their respective ambulances. nd for the station wagon,”’ one of them calls to the policeman, as they go galloping away A man in rusty black steps up to the officer. “Give me his address,” be asks, “and if I get the job there's a rake-off for you. I'm an undertaker. “Gee, I'd better take my coat,” remarks the newsboy, reflectively, some guy will come along and make a second-hand offer on it.” Leonard Lieb! “or A Real Genius “My brother”? says the man with the condensed mustache, “is a rematk- able genius. He can play ten games of chess at the same time, blindfolded. keeping in mind constantly the positions of all the men on all the boards.” “That's fair,’ replies the man with the irregular bald spot.“ Only fair. I consider my wife a real genius. She can remember from one month to at other the exact situations of the characters in the serial stories in all the maga zines.”” comicbooks.com