Life, 1909-05-13 · page 28 of 32
Life — May 13, 1909 — page 28: what you’re looking at
What you’re looking at
This page is primarily **advertising** rather than satire or political commentary. It features several mineral water and consumer product advertisements from the early 1900s. The dominant advertisement promotes **Buffalo Lithia Springs Water** from Virginia, claiming it cures "nervous disorders," indigestion, and neurasthenia. It includes quotes from medical professors endorsing its supposed curative powers—a common marketing tactic of the era. Modern readers should note that such "patent medicines" were largely unregulated snake oil, and conditions like "neurasthenia" (nervous exhaustion) were pseudoscientific diagnoses often applied to stressed, overworked people. The page also advertises **Evans' Ale** (claiming superiority in brewing science) and **Cortez Cigars** (marketed "for men of brains"), along with a brief joke about the letter "I" going to bed. A small section mentions book recommendations and business opportunities. These ads reflect early 20th-century marketing before food and drug regulation, when extravagant health claims were commonplace.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
‘LYRE BUFFALO LITHIA SPRINGS WATER Possesses “Peculiar Power as a Nerve Tonic and Exhilarant,” and “Decided and Permanent Benefit” Results from Its Use in Acid Dys- pepsia, Nervous Indigestion and Neuras- thenia. “An Efficient Remedy in a Wide Range of Nervous Disorders.” Dr. J. Allison Hodges, Professor of Anatomy and Clinical Professor of Nervous and Mental Diseases, University College of Medicine, Richmond, Va.: “ sesses decided nerve tonic and restora- BUFFALO LITHIA WATER tive properties, and is an efficient remedy in a wide range of Nervous Disorders. In all of the many cases of Nervous Indigestion and Neurasthenla in which I have rescribed. it, it has proved highly beneficial. I would especially mention the case of a sufferer from Nervous Indigestion who, after visiting most of the noted health resorts, both in this country and Europe, without material benefit from any, received decided and permanent benefit from this Water.” Dr. Harvey L. Byrd, Baltimore, President and Professor of Obstetrics and Diseases of Women and Children in the Baltimore Medical College, formerl, Professor of Practical Medicine, etc.: ‘It is an admirable general tonic end restorative, Increasing the appetite, promoting digestion, and Invigo- rating the general health. It Is powerfully anti-acid and especialiy efficacious In Acid Dyspepsia. It is strongly commended to a very large class of sufferers by a peculiar er as a nerve tonic and exhilarant, which makes it exceedingly valuable, where there is nothing to contra-indicate its use, in all cases where nervous depression Is a symptom.” Hunter McGulre, M. D., LL. D., late President and Professor of Clinical Surgery, University College of Medicine, Richmond, Va., and Ex-President American Medical Association, says: ‘‘It has a very marked adaptation to diseases of the digestive organs. In that condition especially known as Nervous Dyspepsia, frequently caused by over-mental labor, and in those cases also where thi Is an excess of acid, in the process of nutrition, It will be found highly efficacious.” The experience of the medical profession with this water in the treatment of Bright's Disease, Albuminuria, Gout, Rheumatism, Renal Calculi, Inflammation of the Bladder, and all Uric Acid Troubles, has been highly satisfactory. Medical testimonials mailed. For sale by the general drug and mineral water trade. Hotel at Springs Opens June 15th, G BUFFALO LITHIA SPRINGS WATER C2 Sertnds, vicina Tired Out FOR g MEN To the assembled alphabet The letter "I" then said: “My master's going to Africa And I am going to bed." —New York Sun. = Is the highest achievement in the science of brewing. A Evans’ Ale WORK AND PLAY bs, Restaurants, Cafts, and Dealers, &SONS, + Hudson, N.Y. OF BRAINS IGARS _7*MADE AT KEY WEST— Start the boy in a profi able business now. Just now I know of a few splendid openings stores—and I know something about a line th: dig profits on a few hundred dollars investment. B. MOON, 17 West Water Street, Chicago, Ilinois. Latest Books The Gun Runner, by Arthur Stringer. (B. W. Butterfly, by Forrest Halsey. (B. W, $1.50.) The Fote of the Iciodorum, by David Starr Jordas, (lenry Holt & Co. 90 cents.) we Dead? by Mark Twain. (Itarpe Random Reminiscences of Men and Events, by John D, Rockefeller. (Doubleday, Page & Co. $1.2) Reorganization of Our Colleges, by Clarence F. Birdseye. (Ta & Co. $175.) ge Bare McCutcheon (D. Ap easure, by Mes, Stepbea Batson, . McClurg & Co.) A King in Khaki, by Henry Kitchell Webster. (D, Appleton & Co. $1.50.) The Rubaiyet of Bridge, by Carolyn Wells. (Hs per & Bros.” $1.00.) Wallace Rhodes, by Norah Davis. (Harper & Bros $1.50. My Life as a Dissociated Personality, by B.C A ham Press. 50 cents.) xperimental Study of Sleep, by Boris Sidis jorham Press. $1.00.) ian, by Frank Danby. (The Macmillan Co by James Huncker, (Chas. Seribser’s 30.) ath, by Thomas Grant Springer. (Oakland, ) The Emmanuel Movement inva N land Towe, by Lyman P, Powell, (G. P. Putnam's Sons.) he Hands of Com , by Amelia E. (Dodd, Mead & Co. $ Special Messenger, by Robert W. Chambers. (D. Appleton & Co, $1.50.) Kingsmead, by Bettina Von Hutten, (Dodd, Mest Co. $1.80) The Gun Runner, by Arthur Stringer, (BW. Dodge & Co. $1.50.) Dromina, by John Ayscough. (G. P. Putnsa’s Sons.) Carmina, by T. A. Daly. $1.00) When Railroads Were Carter. (Ilenry Holt & Walt Whitman, by George Macmillan 75 cents net.) is made very much thinner in the neckband than the ordi- nary scarf, which renders it N practically frictionless. That's why it slides. At all Better Shops. Patented ) and patents applied for. KEYS & LOCKWOOD, Union Square North, New York. Ki He tem pat f Baa comicbooks.com