Life, 1909-03-11 · page 32 of 36
Life — March 11, 1909 — page 32: what you’re looking at
What you’re looking at
This page is primarily **advertising and humor** rather than political satire. The main content includes: **Advertisements:** Shoe trees (Leadam brand) dominate the left side, promising durability and foot comfort. **Humorous anecdotes:** Three separate jokes appear: 1. A soldier's verbose excuse for missing military check-in, blamed on philosophical debate while drunk 2. An Irish defendant's paradoxical defense—his 12-year residence yet the sheriff's non-recognition supposedly proves good character 3. General Schenck's dismissive comparison of Madame Tussauds wax figures to "ordinary English evening party" **Main feature:** "The Phonograph of To-Day" discusses how phonographs have evolved from novelty to serious home entertainment, enabling people to enjoy opera singers and high-quality music domestically. The accompanying illustration shows phonographs in domestic settings. The humor relies on wordplay, ethnic stereotypes (Irish dialect), and absurdist logic typical of early-20th-century *Life* magazine's satirical approach.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
SHOE TREES Are not an Expense THEY SAVE EXPENSE ‘The Jess money you have, the more you need shoe trees. A scot tree docs lor your shoes hat the pressing iron does for your clothing — lt smooths out all the creases anil wriavies. ‘More than this, a good tree will Keep your shoes trom pinching your fet anit gtving you coms and buaions ‘gut even if you doa't care a hill cf beans how your shoes took — even if you are utterly reckless as to the present and future comfort of Your feet — you cannot afford to do without shoe trees. "The reason (s that a pair of the right kind will last you a lifetime, aad during your lifetime will euable you to get about jouble the wear out of every palr of shoes you buy. The LEADAM SHOE TREE (is the Hane tee, FS give plenty of open soace inside the shoe for Ing in them ‘that can break, slp or . They are lightly constracted om scientific which give them a strength that makes them as serviceable in the Beary foot ofa workman as in the dainty shoe of e bay. SPECIAL 10-DAY TRIAL OFFER A pair of LEADAM TREES will earn their cost ina few weeks by saving your shoes. 1 want you to prove, this to your own ststacton. | It your dealer ToNE ieee yest down mow sed sted toe the ae wih thipe ote ol your shoe, “Haclese.a Galtar bill halls ie Eps grossly pata. "You heey them for 10 days. It you Scat ike ems bead? them back and't wal rotund your LIONEL A. LEADAM. 256-158 Sussex Avenue Newark, N. J, a et Free Upon Request. His Explanation The following excuse in writing of a soldier at Fort McKinley who was called up before his company commander for missing “check " the other night is on record: “ Sir: Being last even- ing in the company of associates of long stand- ing, we became slightly inebriated by imbibing too freely of pernicious alcoholic liquors, and having become involved in argument concerning the spontaneity of the creation of the universe, re unfortunately failed to note by our chronome- ters the march of time.""—The Wasp. Incontestable They were trying an Irishman, charged with a petty offense in an Oklahoma town, when the judge asked: “Have you any one in ,court who will vouch for your good charact “Yis, your Honor,’’ quickly responded the Celt. “ There's the sheriff there.” Whereupon the sheriff evinced amazement. “ Why, your Honor, I don’t even know the man!"’ “Observe, your Honor,"’ said the Irishman, triumphantly—“ observe that I've lived in the county for over twelve years an’ the sheriff doesn’t know me yit! Ain't that a character for ye?''—Harper’s Weekly. igns of great declared he, Wuex General Schenck, whose greatest fame rests upon his having introduced the game of poker into England, first arrived in London as American minister to the court of St. James, he took a little of his spare time to visit the sights of the British capital. Among other places he visited Mme, Tussaud’s wax works. “And what do you think of our great wax work exhibition?” asked a friend. “Well,” replied the general, it struck me as being very like the ordinary English evening party.""—Argonaut. an who is un- I—er—I—er— “Mr. CHanman.”” began the accustomed to public speaking, I—er. “Well,” err is human.’ interrupted the chairman, kindly, “to '—Washington Herald. zs “Oh Be Jolly” Tope ees you pew idea of what a good ate oueht perfect product of the thew ing ‘The vest se for bowsehold speamct ie party and A. G. VAN NOSTRAND, Bunke: Boat HE phonograph of yesterday was first one of the most famous and aston- ishing of American inventions. After that it became a mechanism for recording busi- ness correspondence — wonderful in its efficiency and economy for that purpose, yet meaning nothing whatever to the public at large in recreation and culture. The phonograph of ¢o-day is another instrument altogether. If you are familiar only with the phonograph of yesterday you owe it as a duty to yourself and family to become acquainted with the phonograph of here and now. What this newer instru- ment is you can learn right in your own community, and it is what it is largely through the magazines. Magazine advertising has put the talk- ing machine into every nook and corner of the nation —of the world. Demand cre- ated by magazine advertising has enabled the various manufacturers to undertake research, find new substances, develop more delicate mechanism, and, above all things, safely invest the large cap- ital needed in the making of fine records for the in- strument. In your own home to- day, no matter where you live, the world’s great opera singers will sing their greatest parts for you, your family, your friends, at a first cost far less than would be paid for a few perform- ances of opera in New York, even if you could go there. You can hear these singers again and again at your own convenience. Fee Sent to ary Business Man on Request Mr. Manufacturer: What ts your Your talking machine will bring you songs of singers yet to rise into prominence, and keep the voices of the singers of the present at command years after they themselves have gone into retirement. The capital invested in securing thee records for you would subsidize half the state opera in Europe. Yet they are yous at the cost of street music if you appreciate them, along with instrumental music of highest quality. For the magazines have provided for the new phonograph a vast national audience of interested patrons, making the investment possible. That is why an authority stated, just the other day, that “the magazines have really the phonograph, and it is not po: imagine the present instrument without} them.” In 1900 our phonograph industry was grouped with electrical supplics by the census-taker — not big enough then to be classed separately. Five years later it had] to be classed alone, and to ; our industries are growing faster. Only a few dealers sod the phonograph ten yeas ago, while to-day there are seventeen thousand deals in the United States takiog care of local deme for the phonograph. over, each sale of ment means not sale, but a permanent fue ture connection in sUj ing records. When 3 0e er sells a phon has made, not customer, but a Club this netic the lawye comicbooks.com