Life, 1908-10-15 · page 21 of 28
Life — October 15, 1908 — page 21: what you’re looking at
What you’re looking at
This is primarily an **advertising page**, not a satirical cartoon. It contains four commercial advertisements typical of early 1900s Life magazine: 1. **Redfern Whalebone Corsets** — promoting the "Directoire" fashion style, emphasizing corsets that create a slimmer silhouette with reduced hips and abdomen while maintaining natural lines. 2. **Brooks Brothers** — advertising gentlemen's clothing and livery services for households, stables, and garages. 3. **"Love Me Little, Love Me Long"** — a Life Publishing promotion selling photographic prints and illustrated catalogs of famous pictures. 4. **Black Horn Chamois** — marketing chamois leather garments and fabric, emphasizing quality and durability for sportsmen and motorists. The only potentially satirical element is the small illustration accompanying the Redfern ad showing a woman in fashionable dress, but it functions primarily as product promotion rather than social commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Standard of Corset Fashion The Foundation of a Perfect fitting Gown The new fashions are known as Directoire and in this mode are many ideas, all of which require careful corsetting. Through their cut and mode of trimming current fashions should convey the impression of unbroken lines. The figure. foundation required to create this new eflect must not ex- aggerate the natural curves of the waist ard hips, but only slightly define the waist and scientifically reduce the hips anJ abdomen, so that the whole fgure is given the appearance of natural slimness. Redfern Models produce this effect. Geert Rubber Button Hose Supporters are attached to these models $3.00 to $15.00 per pair according to materials AT ALL HIGH-CLASS SHOPS We have a book of instructions for properly selecting and fitting the new c: WRITE FOR BROOKLET THE WARNER BROTHERS COMPA “Love Me Little, Love Me Long” Copyright 1008 by Life Ped. Co. SHORT BUT SWEET Photogravure in Brown, 11 by 14 in. 50 cents On receipt of 25 cents, we will send you the richly illustrated catalogue of LIFE’S PRINTS containing 160 reproductions of these famous pictures. LIFE PUBLISHING CO., 17 West 3lst Street, New York Correct Liveries for the House, Stable or Garage at reasonable prices. Send for Mlustrated Catatogue. BROADWAY Con. TWENTY SECOND ST., NEW YORK Black CHAMOIS is the genuine velvet. like Chamois used years ago for all household! and saddlery purposes. It is tanned in cod oil by the old French hand processes and is guar- anteed not to harden, We are the first and only manufacturers branding our Chamois and guaranteeing its quality. If it isn't perfect you re:urn it to us by mail and get a new picce or your money back Insist upon Black Horn Chamois and you will get the best; or send direct to us, Sizes" 1, 14, 2, 3, 4, Sand 6 square feet _ Price 2Se per square foot BLACK, CEES CHAMOIS Guakhieey Yorand WARM CHAMOIS GARMENTS, Our Washable Chamois Hunting Jackets, Shirts, Vests, Drawers. etc, afford protection frem cold. Hundreds of them are worn by sports- men, avtomobilists and doctors. All garments made to order. Write for booklet showing Chamois in colors. Black Horn Leather Co. 8 Taxnray St Great Hexe Pa