Life, 1908-06-04 · page 12 of 44
Life — June 4, 1908 — page 12: what you’re looking at
What you’re looking at
This page is **primarily advertising**, not satire or political commentary. It contains four advertisements from approximately 1908: 1. **J. & F. Martell Cognac** — promotes French brandy, founded 1715 2. **Old Hampshire Bond** — business stationery paper with a water-mark, marketed as a status symbol among professionals 3. **Needham Boston Garter** — men's garters designed to wear with knee drawers, emphasizing comfort features 4. **Viyella Flannel** — fabric for summer 1908 clothing in various patterns, advertised as non-shrinking There are no political cartoons, caricatures, or satirical commentary visible. The page reflects early 1900s consumer goods and social conventions (e.g., men wearing garters and knee-length drawers as standard dress).
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
J. & F. MARTELL Cognac (Pounded 1715) FINE OLD LIQUEUR BRANDIES GENUINE OLD BRANDIES MADE FROM WINE Sole Agents G.S. NICHOLAS &CO. New Yort BOSTON GARTER . DESIGNED TO BE WORN WITH KNEE DRAWERS NON-ELASTIC TUBULAR KNIT LEG BAND ELASTIC ADJUSTABLE PENDANT NO METAL TOUCHES THE LEG Made with the Celebrated Vitus CUSHION RUBBER BUTTON CLASP Of your Haberdasher or sample pale on receipt of 25¢, GEO. FROST CO. Sole Makers, Boston GOOD ALL THE YEAR ROUND THE STANDARD PAPER FOR BUSINESS STATIONERY Oe Just as every intellectual man appreciates intelligence, every man that uses fine busi- ness paper appreciates every other man’s use of it. The standard paper Jor business stationery OLD HAMPSHIRE BOND “Look jor this water-mark” is a sort of passport among the best busi- ness circles. It proclaims the fellowship of the substantial and the refined. ‘That it pays always to use Oto Hamrsuine Bono for commercial stationery is the testimony of prudent business men. “Prove this for yourself—have your printer show you the Orp Hamrsnize Bonn Book of Speci- meng, or better still, write us for a copy. It con= tains suggestive specimens of letterheads and other business forms, printed, lithographed and engraved ‘on the white and fourteen colors of Orp Hamp- swine Bonn, Please write on your present letter- head. Hampshire Paper Company ‘The only paper makers in the world making bond paper exclusively South Hadley Falls, Massachusetts MADE‘ ETTER THAN SEEMS NECESSARY" “VIYELLA’ FLANNEL New Summer Designs for 1908 IN Plaids!. Stripes! Solid Colours! FOR Shirt Waists, Shirt Waist Suits, Dressing Sacks and Children’s Garments, Men’s Golfing Shirts, Pajamas, Etc. “VIYELLA” can be obtained :at the leading Dry Goods Stores and Men’s Furnishers DOES NOT SHRINK comicbooks.com