Life, 1908-01-16 · page 23 of 24
Life — January 16, 1908 — page 23: what you’re looking at
What you’re looking at
This is primarily an **advertising page** from Life magazine, featuring various product advertisements interspersed with editorial content. The notable editorial pieces include: 1. **"The Literary Zoo"** - A first-person account (apparently by a female British visitor) describing her experience addressing an American temperance society. She mentions preparing remarks about supporting their anti-army canteen efforts, only to have them criticize her speech—a humorous commentary on the unpredictability of reform-minded organizations. 2. **"Of the Making of Books"** - A brief essay arguing that readers, not authors or printers, truly "make" books by reading them; a book becomes literature only through readership over time. 3. **"A Substitute"** - A short joke about a young pharmacist lacking credentials but claiming his store's homemade preparation is adequate. The advertisements promote dress ties, champagne, bitters, playing cards, whiskey, steamship tours, and tobacco—typical early 20th-century luxury goods marketed to affluent readers. The page reflects Life's satirical voice combined with commercial appeals to its middle-to-upper-class audience.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“PERFECT” Dress Tie is the tie without “ downs.” Buttons on like a collar and “says put” Every size for every collar. White or Black. @ At all better shops. Get the genuine and look for this label— “THE PERFECT TIE.” KEYS & LOCKWOOD NEW YORK ups and On: Mi: EXTRA DRY Is better than foreign Champagnes but costs only half the price, as it is Ameri- can made and there is no duty or ship freight to pay. Served Everywhere nd ‘foe World's Best Bitters Creates a healthy appetite and in- )) sures good di- gestion. A do- lightful tonic. Sold Everyrchere. IES BROTHERS, U.S. Agents, New York. just as I had been by the Brushes and Combs. Thereupon I determined to ¢ no more speeches, but when I re- ceived an invitation from one of the most famous and uplifting of American socicties, I felt that it would be impossible for me to go astray and that I might even redeem myself in the eyes of the American public from previous misunderstandings, and in order to be quite sure of myself I took great pains to prepare a short address, which I committed to memory and ¢ livered in the presence of the leading members of the association. I told them that our great sisterhood had watched with the deepest interest and the most complete approval their noble efforts to do away with the army canteen, and that long be- fore starting for America we had felt that they deserved some public recognition for all that they had done for us. I told them that in England we had generally suffered rather than benefitted from the efforts of societies like theirs, and in closing I assured them that if they would come to London and use their influence with our Govern- ment as successfully as they had with their own, they would win the lasting love and gratitude of old-fashioned women like myself the whole country over. ‘And would you believe it possible that the members of that great temperance society actually found fault with what I said ? : Of the Making of Books ASTER all, only readers can make a book. An author can make a manu- script, a printer can m: a volume, but manuscript and volume, it docsn’t become a book until it is read. A book without a public is a child born dead. If a book be read by 100,000 within six months of its publication, it is something or it is nothing, and nobody knows which. Tf it be read by 100,000, but not until ten years have passed, it thereupon takes on the character of literature. If the 100,000 who read it are a hundred years finding it out, it’s a classic. R. B. A Substitute “YOU'RE rather a young man to be left in charge of a drug store,” said the fussy ¢ you any diploma?” d the drug clerk, “but we have a preparation of our own that’s just as good.”"—Philadelphia Press. BRIDGE WHIST SETS Pet Playing Cards, Score Pads, Pencils, Imported Pad Holders, ete. Radcliffe & Co.. New York, 144 Pearl St., &London, E.C. THE FINE QUALITY AND PURITY OP HUNTER BALTIMORE RYE AND ITS RICH. MELLOW TONE MAKE IT THE PREFERRED WHISKEY OF THOSE WHO KNOW THE BEST LIKE THE BEST WM. LANAHAN & SON, Baltimore, Md Around Porto Rico The special tours of The New York & Porto Rico Steamship Co. accupy three weeks, and are ideal yachting excursions on summer seas, The steamers have every convenience, with only outside staterooms. They circle the entire island and stop at many interesting and historic localities, ‘The ship is the tourist's hotel during the entire trip, so that the labor and inconvenience of land travel is avoided. The special tourist rate for this cruise is $140, which includes every expense. Write for illustrated booklet. THE NEW YORK & PORTO RICO STEAMSHIP CO. 12 Broadway, New York, or Raymond & Whitcomb Co., New York, and all Principal Cities THE KIRKWOOD on Camden Heights CAMDEN, SOUTH CAROLINA An Ideal Winter Climate T. EDMUND KRUMBHOLZ la) BUY THE BEST ( Suppose we could furnish you a better smoking tobacco than you have ever tried, for less money? Interest you, woulds’t it? Our booklet, free, will prove our claim. Department 11, Wilda Tobacco Company, Chatham, Va. comicbooks.com.