Life — January 2, 1908 — page 6: what you’re looking at

What you’re looking at

# Analysis This page is **primarily advertising**, not satire or political commentary. The ads promote: 1. **J. & F. Martell Cognac** - A French brandy founded 1715, sold by C.S. Nicholas & Co. in New York 2. **Old Hampshire Bond** - Business stationery paper, with messaging that correspondents' paper choice influences how recipients perceive the writer 3. **Boston Garter** - Men's hosiery with a "Velvet Grip" cushion button clasp, emphasizing comfort and durability 4. **Viyella Flannel** - New 1907 fabric designs in plaids, stripes, and solid colors for various garments, advertised as shrink-resistant The only quasi-satirical element is the Hampshire Bond ad's suggestion that stationery choice subtly persuades business associates—a humorous commentary on professional vanity rather than political satire.