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Life, 1907-05-02 · page 3 of 48

Life — May 2, 1907 — page 3: what you’re looking at

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Life — May 2, 1907 — page 3: Life, 1907-05-02

What you’re looking at

This page is **primarily advertising**, not editorial satire. It contains four ads from the early automotive era: 1. **Barrett Jacks** (top left): Promotes automobile jacks, claiming superiority through manufacturing quality and warning against cheap imitations. 2. **Pennsylvania Clincher Tires** (top right): Features a man struggling with a tire, humorously illustrating the difficulty of tire changes. The ad claims Pennsylvania tires require less frequent changing than competitors. 3. **Westinghouse Electric Fans** (bottom left): Promotes electric fans as labor-saving devices superior to manual fans. 4. **Firestone Pneumatic Tires** (bottom right): Emphasizes brand reliability and establishes "Firestone" as a quality trademark. No political satire or caricature is present. The page reflects early 1900s automobile culture and consumer anxieties about emerging technologies.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

THE ONLY DEPENDABLE JACKS They are made in the only workshop having the equipment necessary for the making of perfect jacks, from automobile jacks to the most powerful railroad jacks. To trust the safety of your car to any other jack, which can be only a cheap imitation of the “Barrett,” is to invite accident and delay. The buying of any jack not havicg the name “Barrett” cast in the socket is a confession of professional innocence. STRONG statements —but TRUE If it is attempted to sell you an inferior jack, write to us dire@ and you will be promptly supplied with a genuine “Barrett.” Catalogue free on request. THE DUFF MANUFACTURING COMPANY Exclusive Makers of '‘ Barrett '’ Jacks ALLEGHENY, PA. Paris London Antwerp Montreal Pittsburg THE ADVANTAGE OF THE CAR EQUIPPED WITH PENNSYLVANIA CLINCHER TIRES BUED with the Spirit of Speed by tremendous resiliency ; given phenome y exe Vial; made wubject to pertect control by scientine condrudion tires travel fatter, farther, fairer, with vastly less wear and tear, than any other make PENNSYLVANIA RUBBER COMPANY, Jeannette, Pa. Westinghouse ELECTRIC FANS om THE TIRE QUESTION BECOMES SETTLED FOREVER WHEN YOU COMMENCE USING “Firestone” Pneumatic Automobile Tires JADE FOR ALL STANDARD RIMS You can keep the air moving with an ordinary palm leaf fan—but it’s hot work. A Westinghouse Fan keeps it moving without effort on your part and consumes less current than an incan- descent lamp. Ask your dealer for the Westinghouse Fan and accept no other. Desk or Bracket Fant, Ceiling, Fleer and Ccunter Columns fer all Commercial Circuits, WRITE US TODAY FOR ART BOOKLET WESTINGHOUSE ELECTRIC & MANUFACTURING CO. Pittsburg, Pa., and all large cities They are manufactured by The Rubber Tire Specialists whose record for unvarying high quality, year in and year out, has long established the name “Firestone”? as the recognized trade-mark of “Sterling Quality” in tires. CATALOG UPON REQUEST The largest exclusive makers of rubber tires in the United States. FIRESTONE TIRE & RUBBER CO. BRANCHES AND REPAIRSHOPS NEW YORK : 235 W. s8th St. near Bway x ON 3 9 comicbooks.com _