Life, 1907-02-07 · page 47 of 52
Life — February 7, 1907 — page 47: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. The main feature promotes **Nestor Cigarettes** through a quasi-narrative explaining the product's origin. The advertisement claims that Turkish government monopolies drove entrepreneur Nestor Gianaclis to Egypt, where he created his cigarette. When U.S. tariff duties made imported cigarettes expensive for American consumers, he established a Boston factory to avoid "discrimination" against American smokers preferring his brand. The winged emblem at top suggests prestige and quality. The page includes two additional product advertisements: **Hiawatha Pure Spring Water** (positioned as a luxury table beverage with international awards) and **Meux's Original London Stout** (a beer marketed as lighter than competitors). All three ads reflect early 20th-century marketing strategies emphasizing international prestige, government approval, and class aspiration—typical of *Life* magazine's commercial content during this era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
eae One government monopoly— the Turkish—drove Nestor Gianaclis into Egypt, where he makes a cigarette that has received world-wide approval —the “NESTOR” Another government exaction —the duty imposed by the United States—compelled him to duplicate his Cairo factory in Boston so that the American lover of the Nestor need not be unjustly discrimi- nated against. Hence Nestor Cigarettes: 10 for 25 cents, and tin of 50 for $1.25 NESTOR GIANACLIS CO. Cairo . BOSTON London Holds World's Highest Awards The purest health that mortal ever drank to dearest Valentine —is HiAMALhe | PURE Spring Water Clear as crystal—sparkling like dew at early dawn— absolutely pure—it is truly | The Aristocrat of The Table Ask for “Hiawatha” at leading hotels, cafés, restaurants and buf- fets;alsoondining-carsandsteam: ships. Order a case from your dealer today for the home table. Hiawatha Spring Company Luis ft Px Gram, Distributors, Minneapolis New York Chicago Duluth — St. Paul. 9 Wp EU Xx’s Original London Sy TOUT London's latest and best gift to our table. Lighter than other Stouts, and not sour. LUYTIES BROTHERS, Agents, N. Y. comicbooks.com