Life, 1906-11-01 · page 53 of 56
Life — November 1, 1906 — page 53: what you’re looking at
What you’re looking at
This page combines insurance advertising with magazine promotion and a social satire cartoon. **Left side:** A Prudential Insurance advertisement quotes Pennsylvania's education superintendent endorsing life insurance as funding children's education—a "legacy" argument positioning insurance as patriotic duty. Below is a cartoon captioned "Showing Why Man Doesn't Wear Hat-Pins," depicting a man being stabbed/pricked by a woman's hat pin, a contemporary fashion hazard. Hat pins were long, sharp accessories women wore to secure elaborate hats; they frequently caused injury in crowded spaces, making them a recurring topic of social complaint and satire in early 1900s publications. **Right side:** Appleton's Magazine advertises a subscription price reduction from $3.00 to $1.50 yearly, promoting an "unprecedented success" featuring famous contemporary writers (Hall Caine, Maxim Gorky, etc.). The coupon offers a free December issue with 1907 subscriptions. The page reflects Edwardian advertising practices and social concerns of the era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
STRENGTH OF GIBRALTAR “Tue Littie Rep.Scuoot House On the Hill is ‘the Real Symbol of the Strength and Per- petuity of American Institutions. The greatest Legacy aman. can leave his children is a sound Education. A child’s En- dowment Policy in The Prudential creates a Trust Fund for the Maintenance and Education of Children. A_ heritage of millions is not so valuable to the individual as the legacy of schooling which puts into his hands the tools with which he may carve his own fortune, the weapons by which he may achieve his own destiny. The individual, the home, the nation, owe the founders of safe and reliable methods of Life Insurance a debt of gratitude which words cannot express, but which hearts can feel and homes can show.” ‘Thus writes Dr. Nathan C. Schaeffer, President National Educators Asocia- tion and Superintendent Public Instruction of the Commonwealth of Pennsylvania. tive your children a Good Education? Wf 20, waite The copy of Dr. Schactier’s article, sent free. You ‘wil find ie both entertaining and instructive, as wel as explanatory of how you can at senall cost, guaranter your boys and girls an excelent schooling, Wine Dept. The Prudential Insurance Company of America (OconroneTED ab 4 S70CR Company OY THE FTATE OF OW mY JOHN F. DRYDEN, Prest Home Office: NEWARK, N. J. SHOWING WHY MAN DOFSN'T WEAR HAT-PINS Appleton’s Magazine 1906 and 1907 ASPPLETONS A GREAT $3.00 Magazine NOW ONLY $1.50 a Year AN IMMEDIATE SUCCESS A ELETONS MAGAZINE is an unprecedented suc- cess and has at once taken a position in the front rank as one of the greatest monthly periodicals of the present day. Probably never before has thee been such a list of promi- nent writers of world-wide reputation engaged by any single publisher as those whose writings will appear in ABPLETON'S during the next twelve months. Such wnters as: Hall Caine, Robert W. Chambers, Elinor Macartney Lane, Rex E. Beach, Myra Kelly, Booth Tar- kington, Maxim Gorky, George Ade, F. P. Dunne, (“Mr. Dooley”), and many others. We struck the key-note of success when we placed the annual subscription price at $1.50, and at the same time maintained the quality and excellence of a $3.00 publication. FREE—December—F REE With a Year's Subscription for 1907 Cut out the coupon below and enclose $1.50, mail to D. Appleton & Company, 436 Fifth Avenue, New York City, and we will enter your subscription for the balance of this year and all of 1907, giving you free the December issue—our Special Christmas Number. CUT OUT THIS COUPON Messrs. D. APPLETON & CO. Des. D, 436 Fifth Avenue, New York Gentlemen: Enclosed find $1.50 for which enter my subscription to APPLETON'’S MAGAZINE for the year 1907, and also send me your Spécial Christmas Number. Name- —— Address comicbooks.com