Life, 1906-07-05 · page 6 of 40
Life — July 5, 1906 — page 6: what you’re looking at
What you’re looking at
This Life magazine page is primarily **advertising** rather than satirical content. The left side features beer advertisements (Miller High Life, Van Nostrand's Owl-Musty ale), while the right promotes White Rock mineral water and Boss Hard Water crackers. The center contains a brief humorous anecdote titled "How He Doubled the Number of Closets," where a landlord agrees to double closet space by simply dividing existing closets in half—a wordplay joke about literal versus practical solutions. The top right shows an Olympic-themed advertisement linking White Rock water to American athletes' success at the Athens games, positioning the beverage as health-conscious and patriotic. The page reflects early 20th-century advertising strategies blending humor, health claims, and nationalist appeals.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“enleabe How He Doubled the Number ‘Ss JCH a change,” said Senator Tillman, apropos of a certain bill, “would be about as satisfactory as the change that a landlord once made. “A woman came to see this landlord. She wanted to look at a house that was to let. The man sent a clerk to show her over the house, and on her return she said: ““T like the house very well. There is only one thing that I object to.’ “Well, madam, any reasonable alteration,’ the landlord murmured suavely, ‘would, pro- vided you took a three years’ lease’. ” lease,’ said the woman, ‘if only the house had more closets.’ “*The number of closets shall be doubled,’ said the landlord. aid the woman, in a pleased voice, and she signed the lease then and there. “After she was gone, the landlord called in his clerk again. “* John,’ he said, ‘take a carpenter over to No. 37, and have him divide each of the closets in two.’ —Milwaukee Sentinel. A Luxury WO gentlemen dining ina New York restau- rant were surprised to find on the bill of fare the item, “green bluefish.” iter,” one asked, “what sort.of bluefish are green bluefish ?”” “Fresh—right from the water,” said the waiter, offhand. “Nonsense!” said the man. “You know well enough they do not take bluefish at this season.” The waiter came up and looked at the disputed item. “Oh, that, sir!” he said, with an air of enlight- enment. “That's hothouse bluefish, sir.” Youth's Companion. The laurel wreaths won by the American Athletes at Athens add just another tribute to the health-giving purity of ft this glorious water being the exclu- sive beverage of the Americans al Milwaukee Beer BUNKER HILL BREWERIES EST'D 1821 CHARLESTOWN, MASS. TWERE ARE COAT SHIRTS AND COAT SHIRTS BUT THERE 18 ONLY ONE wt COAT SHIRT INGIST ON THE LAGEL—IT MEANS MIGHTNESS FITNESS, WHITENESS AND COLOR FASTNESS. $1.50 AND MORE “ON AND OFF LIKE A COAT” SENO FOR BOOK OF STYLES AND OLALER'S NAME. CLUETT, PEABODY & 0O., Largest Makers of Collars and Shirts in the World, 4687 River 8t., TROY, N. ¥. while training, en- route, and at the ~— comicboo!