Life, 1905-10-26 · page 26 of 26
Life — October 26, 1905 — page 26: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not satire or political commentary. It contains three distinct ads: **Left side**: Advertisement for the new Columbia Electric Brougham automobile (Mark LXVIII). The ad emphasizes luxury features—18 mph maximum speed, pneumatic tires, multiple gears, and appointments "de luxe." It's marketed to wealthy urbanites in New York, London, and Paris as a successor to previous Columbia electric models. This reflects the early 1900s enthusiasm for electric vehicles as viable luxury transportation before gasoline engines dominated. **Top right**: Louis Roederer Champagne advertisement, showcasing three vintage options from 1898. **Bottom right**: Hamburg-American Line cruise advertisements offering winter voyages to the Orient and West Indies, targeting affluent travelers with trips costing $115-$200+. The page collectively targets wealthy readers with luxury goods and leisure travel—typical Life magazine advertising of the Edwardian era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“CLE E: T= illustratioa shows the new model Columbia Electric Brougham, Mark LXVIIL It is much lighter than any electric Brougham previously made admitting the use of resilient poeumatic tires. ‘The maximum speed is 18 miles an hour. There are many important improvements, Five speeds forward ; three reverse, give Bexibility of operation, Its appointments are correct ; its conveniences of travel “* de luxe“ throughout. ‘This vehicle is made for private use only, and is designed to succeed previous Columbia Electric Broughams, which have been favorite TOWN vehicles of people who have and demand the best of everything in New York, London, Paris and other large cities. To same chasis are supplied Landaulet, Victoria and Hansom bodies. To secure early delivery orders should be placed now. . No less distinctive and preferable among electric vehicles are the lighter Columbias—Surreys, Victoria-Phaetoas and Rurabouts. Carriage Catalogue on request ; also separate catalogues of Electric Commercial Vehictes and Columbia Gasolene Cars. New York Tranch: 136196138 Chicago Branch: 1532-1504 Mict Boston: Columbia Motor Ve Vhiladelphia: | Pennsvivacia Washingtoa: Wasbingtoa ‘Ohio Ave. Paris: A. Biancht, 194 Boulevard Maleshorbea, Member Anociation of Licensed Automobile Manufacturers, October 26, 1905, LOUIS ROEDERER | CHAMPAGNE “BRUT” “Grand Vin Sec” Special Cuvee “a 1898 Ey “*Carte Blanche” Represented by E. LaMONTAGNE & SONS 45 BEAVER ST., NEW YORK FOR ATTRACTIVE WINTER VOYAGES SEE CRUISE PROGRAMME OF 1HE. HAMBURG - AMERICAN LINE To the ORIENT Including Madeira, Spain, the Mediterranean, Egypt, and the Holy Land, by the S. S. MOLTKE. {72,Xor,X9rk Jaqoary 33,2808 1 Ds Duration 78 Daya Costing §200 and upwant To the WEST INDIES THREE DELIGHTFUL CRUISES by the Prixzessin Victoria Luise, leaving New York Jan. 15, 1908 Duration 19 days; Cost $125 and upward Feb. @ Duration 28 dase; Cost §116 ard upward Mar, §) Duration dayne; Cost $180 and upward Sperlal Short Cralses uring the Vall, Spring inter Months by the PRINZESSIS VICTORIA LUIS! METEOR From New York to the Mediterranean and Adriatic Seas—Crotses in the MEDITERRANEAY and AvRIATIC Seas and to EovrT and the Hoy Laxp The Duration af these Cralses varies from 16 (33 Dass and the Cont ts from §15 to $175 and epeard Complete Itineraries and Iustrated Took lets will be sent. promptly to any address ‘upon applicstion to tho HAMBURG-AMERICAN LINE NEW YORK PHILADELPHIA CHICAGO ST. LOUIS 37 Broadway 1229 Walnut Bt. 150 Randolph St. 901 Olive St.