Life, 1904-10-06 · page 32 of 38
Life — October 6, 1904 — page 32: what you’re looking at
What you’re looking at
This page is **primarily advertising**, not satirical content. It showcases early 1900s luxury goods and automobiles targeting wealthy consumers. The main elements are: **Automobiles**: Multiple ads for electric and gasoline-powered vehicles—Columbia Electric broughams (for "social leaders"), Rambler touring cars ($850), and the Model "H" automobile. These represent the cutting-edge technology of the era, marketed as reliable alternatives to horse-drawn carriages. **Art reproduction**: A portrait titled "Marjorie" after C. Allan Gilbert, sold as framed prints (50 cents to $20), positioned as affordable art for home decoration. **Premium goods**: Auto-Sparker device, Whiting's Fine Writing Papers—luxury items emphasizing quality and status. The implicit message: these products signal wealth, sophistication, and modernity. The tone is aspirational rather than satirical, appealing to early 20th-century affluent readers who could afford automobiles and fine stationery as status symbols.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Many social leaders in New York and other large cities—people who demand and have the best of everything—are users of COLUMBIA Electric Broughams, Landeus, Landaulets, Hansoms, Coupes, Victoria Phactons and Opore. Busses. These vehicles are built from exclusive designs and are sold for private service only. Let us send you a handsomely printed list of prominent purchasers and our special Town Carriage Catalogue ELECTRIC VEHICLE CO., Hartford, Conn. NEW YORK, 134-138 West 39th St. CHICAGO, 1413 Michigan Ave. BOSTON, 74 Stanhope St. Member Ansoctation Licensed Automohie Manufacturers. MARJORIE After C. ALLAN GILBERT Printed in tone on plate paper and mounted on heavy green board for framing, 15x20 inches. 50c. postpaid LIFE PUBLISHING COMPANY 17 West Thinty-First Street Copyright, 1903, Lire New York are admirable alike for gifts and for the adornment of one’s own walls. The best art reproductions made in America: Excellent,” says John S. Sargent; "I could not wish bettered,” writes Edwin A. Abbey. Fifty cents to $20.00. ‘At art stores, of sent on ap- proval, Our ILLUSTRATED CATALOGUE, ia attractiveness and interest far beyond the ordinary pab- lishers’ announcements, is sent only upon receipt of 35 cents,—stamps accepted,—which charge, however, may be ‘deducted from any purchase of the Prints themselves. Above picture, Mary Magdalen, by Rossetti, copyright 1904 by CURTIS CAMERON, S3rsss,runeine: BOSTON | SEER CEE To Owners of Gasoline Engines, Automobiles, Launches, Etc. me Auto-Sparker doen away entirely with all starting |, Raa ranuisg battertea thete annoye tinee "and “expenses "No. belt feiteh==mo tattericn Gan be ae trehed to any engioe ow ‘Uxng fatteries,” Fully guaranteed ; write for descriptive catalog. MOTSINGER DEVICE MFG. CO. 70 Main Street, Pendleton, Ind. Touring Cars Model “Hi” $850 At the Factory Do you want an auto- mobile you can drive year in and year out without constant worry ? Do you want a machine that has few parts, and all of them instantly ac- : cessible? Do you want to understand intelligently, in an hour's time, the operation of every part? Then, you want to buy any one of our six models. g Model ** H,” here shown, will carry four people anywhere any car can go. It has full elliptic springs, two powerful brakes, 28-inch wheels, 3-inch tires, 8t-inch wheel base, large cylinder, 7 actual h. p. engine, two lamps and horn, detachable tonneau, and sells for only $850 at the factory. Six diferent models, 8750 to $1,350, at the factary. Write tor new Ave Catalogas andes Little History 3 Thomas B. Jeffery & Co., Kenosha, Wis., U.S.A. Chicago Branch, 302-304 Wabash Ave. Boston Branch, 145 Columbus Ave. Philadelphia Branch, 242 N. Broad St. q Every dictate of fashion; every extreme of fancy within the limits of good taste; every requirement of superior texture and faultless writing surface; are fully met in WHITINGS FINE WRITING PAPERS @ They are “the glass of fashion and the mold of form” as applied to social correspondence—the ex- treme of simple elegance—the perfect means for the attainment of dignity in letters. WA8ITING PAPER CO. NEW YORK CHICAGO PHILADELPHIA HOLYOKE comicbooks.com