Life, 1904-09-01 · page 29 of 38
Life — September 1, 1904 — page 29: what you’re looking at
What you’re looking at
This page is primarily **advertising**, with two brief humorous anecdotes embedded among commercial messages. The **two jokes** are: 1. "Guarded Admission"—a Chicago Tribune quip about newlyweds taking an automobile trip, with the wife making a suggestive innuendo about "making the start in one." 2. "Satisfied"—a Philadelphia Ledger piece mocking Masonic secrecy. A Mason's wife pesters him for years to reveal fraternal secrets. When he finally agrees, his "secret" is merely "The goat died!"—a deflating punchline that both protects actual lodge mysteries and humorously suggests the "secrets" may be trivial or absurd. Both jokes play on marital dynamics and institutional (Masonic) pomposity—common satirical targets in early 20th-century Life magazine. The **advertisements** include Winchester rifles, Edison phonographs, White Rock water, and Penn Mutual Life Insurance—products reflecting the era's consumer culture and concerns about family financial security.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
REPEATING RIFLES FOR HUNTING. Shoot a Winchester once and you will shoot a Winchester always: That’s because Winchester rifles after a test of over thirty years re- present today in accuracy, reliability and quality, the highest develop- ment in gunmaking. Whatever your preferences may be, some one of the nine different Winchester models will surely suit you; for they are made in all calibers, styles and weights. Use Winchester guns for all kinds of shooting-and Winchester cartridges for all kinds of guns. See our Exhibits at St. Loais in Manafactarers and Fish and Game Buildings. WINCHESTER REPEATING ARMS CO., NEW HAVEN, CONN. Guarded Admission. “LJOW delightful that will be! You're going to take your wedding trip in an automobile ?’” “Why—ah—yes; we're going to make the start in one.”—Chicago Tribune. Satisfied. F it becomes known by his lodge that a certain prominent Mason of this city has recently given away one of their secrets to his wife grave trouble awaits him. His spouse for years had been continually exhorting him to tell her just one of the secrets of the fra- ternity, But he remained inflexible. She was persistent, and he at last, with a resigned look, said that owing to her eternal pestering he would tell her just one secret twenty days from date. Bright and early on the twentieth day she asked: “Now, John, what is the secret?” With a solemn face, he whispered: “H-sh! The goat died !"—Philadelphia Led- ger. EDISONSeun MOULDED | PHONOGRAPH RECORDS Reduced to 35 Cents Each This price buys the same rich, loud, pure-toned Records that have made the Edison Product famous. They are the most perfect reproductions of sound ever made. € constant improvement that has carried them beyond com- Petition will be as zealously continued. This price places the famous Edison Phonograph and its equip- ment within the reach of thousands who do not now own one. rilot Deed an Edison Phonograph to entertain your friends. It fs the only Infallible amusement for every sort of “or, and the best of fun for yourself. If you want good times this season buy an Edison Phonograph. Sold by dealers everywhere. N NEW YorK CHICAGO Go hear it. TIONAL PHONOGRAPH CO., orange, N. J. SAN FRANCISCO LONDON Catalogues free. WHITE ROCK Atthe sign of White Rock there is always refreshment thatis pure, satisfying and healthful—a water that is equally delightful whether used as a beverage or blended with wines or liquors. White Rock is incomparably soft, smooth and sparkling; it is the choice of the critical everywhere. acne. Important ! If you should die, would your chil- dren stop studying and go to work. or have you left money enough for thelr education? Our booklet, “The How and the Why,” tells how you can do this and eavo'at the same time. We Insure by mall. §| PENN MUTUAL LIFE INSURANCE CO. 921 Chestnut St., Philadelphia comicbooks.com