Life, 1903-12-10 · page 3 of 58
Life — December 10, 1903 — page 3: what you’re looking at
What you’re looking at
# Analysis This page is **not a cartoon or satirical content** — it's a vintage advertisement for Delettrez perfumes from Paris, likely from the early 20th century. The ad promotes "Aglaia," a fragrance described as containing "an acre of flowers in a tiny bottle." It features a decorative central perfume bottle flanked by iris flowers, positioning the product as luxurious and exotic. The ad emphasizes French perfume-making tradition, referencing the "Valley of the Var in Sunny France" as the source of botanical ingredients. Additional perfumes listed (Myrtis, Violettes, Celestes) are offered alongside soaps and toilet powders. The distributor, M. Kesson & Robbins in New York, served as sole U.S. agents. This represents early advertising targeting fashionable, affluent American consumers.