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Life, 1899-04-20 · page 17 of 20

Life — April 20, 1899 — page 17: what you’re looking at

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Life — April 20, 1899 — page 17: Life, 1899-04-20

What you’re looking at

This is primarily an **advertisement page** from Life magazine (circa 1899, based on the "1899 Models" bicycle ad). It contains no political cartoons or satire requiring historical context. The page features luxury and consumer goods marketed to affluent readers: champagne (Ruinart and Pommery), bicycles ($40 Rambler), typewriters (Remington), pneumatic tires (Dunlop), collar buttons, pens, and gum. The ads emphasize **exclusivity and quality for discriminating consumers**—the Ruinart ad explicitly targets "connoisseurs" and those giving dinners, while Pommery claims to be "the favorite champagne among connoisseurs the world over." This reflects the Gilded Age market positioning of luxury goods toward wealthy, educated Americans. The advertising tone assumes readers appreciate fine goods and have disposable income—consistent with Life's audience of upper-class readers during the 1890s prosperity era.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Connoisseurs Of Europe have for more than a century been the largest buy- ers of Roiart (vin Brut) — almost wholly for private stock. This wine is also the choice of epicures in America. If one gives a dinner, he should serve only the wine of highest excellence. RUINART VIN BRUT Champagne. To-day sweetened second-press- ing gtape juice that will effer- vesce, cannot with propriety be offered the discriminating guest. Your dealer has Roinart. It is at all Clubs and Hotels. ROOSEVELT & SCHUYLER, Agents for the United States, 99 Pearl St., New York. 1899 MODELS of RAMBLER BICYCLES are the best we have ever made and the 1899 price popular and fair $40 We are confident, after 20 years experience, that we can build and are building “THE BEST BICYCLES IN THE WORLD” Catalogue is free. Gonwutty & Jerrery Mro. Co Chicago Boston Washington New York Brooklyn Detroit Cincinnati Buffalo Cleveland Lon ———_—— THE RUBBER IN A PNEUMATIC TIRE performs only two functions — it affords an airtight inner surface and a tough outer wearing surface. The fabric (not the rubber) is what deter- mines the resilience, strength, and lasting qualities of a tire, and the fabric in the Dunlop 1s preserved in all its natural strength by our These are the exly hand-made" process of treating it. tela you'll need. == Ask your dealer, or send to us for our booklet telling all about it. The American Dunlop Tire Company Belleville, N. J. + + + Chicago, I, POMMERY Has no equal in those finer quali- ties of delicate flavor which are so | Lighly apprectated by discriminating judges. It is the favorite champagne among connoisseurs the world over. POMMERY SEC" AND “ BRUT" £OR SALB EVERYWHERE. CHAS. GRAEF & C0., sole agents for United States, 32 Beaver St., New York. CHAMPAGNE COLLAR BUTTON INSURANCE GIVEN WITH EVERY J REMENTZ One-Piece Collar Button Made of One Piece of Metal Without Seam or Joint You get a new one without charge in of accident of uny kind. Rest for ladies’ shirt watsts and children’s dressex The Story of @ Coller Button gives all par, teu Postal us for It. All Jewelers sell Krementz buttons. KREMENTZ & CO., 60 Chestaut St., Newark, N.J. Spencerian Pens New Series No. 37. That is for inserting a pointed inatrament to oject the re from the holder. and to prevent the ink from flow- bac« on the pen and soiling the Gngers. Samples on rece! pt of return postage. Ask for Vertical No. 37 Spencerian Pen Company >) BREMAN'S THE ORIGINAL > PEPSIN GUM 4 Z and Sea-sienee All Others aro Imitaticas, 450 Broome Street, New York. PHOTOS PROM LIFB, ¥ote!; stoties tor paintersand sculp- tors, really artistic and most beautiful collection. Price List,with 100 miniatures and 2cabinet-size photos, $1.00 note or stamps —s. RECKNAGEL, Nachfoiger, Munich, 1, Brlefiach, Germany. eld YOU EVER COLLECT 8) STAMPS? There ta mach pleas ni Foe & Genta we will wart 70a. yarwith an ATbors d's diferent stampa from ete ws cic. and oar Sopawe i Bey Old tampa Sustardsunp Conti Lea ms