Life, 1898-12-08 · page 17 of 20
Life — December 8, 1898 — page 17: what you’re looking at
What you’re looking at
This page consists entirely of **advertisements**, not editorial content or satire. It showcases early 20th-century product marketing targeting various concerns: **Sozodont** promotes tooth powder via mail sample (3¢ postage). **Rhine Violets** perfume advertises "Essence of" fragrance, emphasizing refinement and authenticity. **Hall's Hair Renewer** addresses gray hair and baldness—common anxieties for the era. **Club Cocktails** market pre-mixed drinks as convenient home beverages for "tired women" and returning husbands, normalizing domestic cocktail consumption. **Cascarets** candy laxative targets children and families as a "perfect family medicine." **Olivette Relish** and **Blair's Pills** complete the page. The satire here is **unintentional but evident to modern readers**: these ads reveal period attitudes about gender roles, bodily insecurity, medicinal snake oil, and casual alcohol promotion to housewives. The paternalistic tone and pseudo-medical claims reflect pre-FDA regulation standards, making the page a historical document of marketing practices rather than deliberate political commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
OZodonr Go es Sample Phial FREE if you mention this Program and send three Cents for postage. ADDRESS P.0.B0X'247 NY.CITY. *NEW YORK: * HALL & RUCKEL > *LONDON: The highest degree of refinement.—Wonder- 2 fully delicate and last- @ ing.—Absolutely true 5g odor of the living flower.—Be sure to 3 get the “No. 4711.” ¢ Sole U. 8. Agents MULHENS & KROPFF Halls ‘siz HairRenewer Restores color to faded or gray hair. Makes hair grow; stops falling of the hair. + Cures dandruff; prevents baldness, If your druggist cannot supply you, send $1.00 to als: NH NEW YORK ' Hall & Co., Nashua, N. H, cD HECLUB= T CGeniis Drinks that are famous the world over. Made from the best of liquors and used by thousands of men and women in their own homes in place of tonics, whose composition 1s un- known, Are they on your sideboard? Would not such a drink put new lifo into the tired woman who has shopped all day? would it not bo the drink to offer to the husband when ho returns home after his day's business? Choice of Manhattan, Martini, Tom or Holland Gin, Vermouth, York or Whiskey is offered. For sale by all Fancy Grocers and Dealers generally, or write to - G. F. HEUBLEIN & BRO., 20 Piccadilly, W. London, Eng. 39 Broadway. New York. GOOD FOR LITTLE FOLKS id good for thei CANDY CATHARTIC and go of ef digestion and \Usethe Great English Remedy leadache-~— BLAIR’S PILLS ‘Safe, Sure, Effective. 800. & DRUGGISTS, or aag William comicbooks.com