Life, 1897-02-18 · page 19 of 20
Life — February 18, 1897 — page 19: what you’re looking at
What you’re looking at
This page is primarily **advertisements**, not satirical content. It features luxury goods marketed to wealthy American consumers circa 1890s: **Key Ads:** - **Vin Mariani**: A French wine tonic claiming health benefits, advertised via a fake "telegram from Russia" claiming the Empress ordered it—a fabricated celebrity endorsement common in this era - **Violettes du Czar** and **Veloutin**: French perfumes and cosmetics - **Haviland China**: Porcelain dinnerware, with a notice warning against counterfeits - **Maison de Blanc**: Parisian linens and luxury textiles **The testimonial** praising Brooklyn Life Insurance appears alongside these ads, using a lawyer's letter as social proof—another common advertising tactic of the period. **For modern readers:** This reflects the Gilded Age fascination with French luxury goods and the era's unregulated advertising practices, including invented endorsements and minimal consumer protection against fraud or false health claims.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
VIN MARIANI MARIAN! WINE— THE IDEAL FRENCH TONIC—FOR BODY AND BRAIN. TELEGRAM FROM RUSSIA: “Send to Anitchkoff Palace, St. Petersburg, immediately, one dozen Vin Mariani, for her imperial Majesty, Empress of Russia.’’ Ordered by the Court Physicians. Write to MARIANI & CO. for Descriptive Book, 75 PORTRAITS. Panis 0M. Ha . nan NE S2W. 16th ST. NEWYORK. 1 gorsements and Autographs of Celebnities. vi OLE js) BU CIAR PERFUMES L val lanes (Orie Perfomery) 44, place de la Madeleine, PARIS Neato ee F NN NN NN NN The only awarded at the Paris Exhibition EL ou T V EL Oo! POWOER—- CHI. FAY, bcs ©, Rue de a Pals, Parls.—Cantion. Noce Cenuine bet those bearing the word “ FRANCE” and the signature CH. FAY. ° é Haviland China It is important to buyers that they should be informed that the only ware that has always been known as Haviland China is marked under each piece: and, nol On Decorated China, On White China 000000000000000000000000000000000000000000000000¢ te GRANDE MAISON DE BLANC Established in Paris 1864. TABLE AND BED LINEN woven by hand and bleached on the grass. Lace Curtains, Centre Pieces, Bed Spreads, Quilts, Handkerchiefs. TROUSSEAUX & Specialty. We invite inspection of our goods, feeling sure you will find the quality much higher and the prices as reasonable as elsewhere. 391 Fifth Ave., New York. MR. PEARSALL’S TESTIMONY. As Counsel for the Late Mr. Edward Freel He Compliments the Brooklyn Life Insurance Company. When the husband and father insures his life for the benefit of those depending upon him it must ever.be an additional satisfaction to him to know that'when he has departed this life his family will receive promptly the amount that is due them, The following letter from the weil-known lawyer of this city, Mr. Thomas E. Pearsall, to the Brook- lyn Life Insurance Company is more eloquent than anything in that respect that could be written by another who was conversant with actual facts: BROMKLYN, JAN. 28, 1897. To the Brooklyn Life Inzurance Company: I cannot refrain from giving expression to my grateful appreciation of the methods of the Brook- lyn Life Insurance Company in conducting its affairs with its patrons, Ascounsel of the late Mr. Edward Freel, of our city, the Brooklyn Life In- surance Company's check for $10,coo in full pay ment of adeath loss was given to me immediately in exchange for the proofs and policy on presenta- tion at their office, thus making a policy in the Brooklyn Life Insurance Company a veritable sight draft uron a well-conducted and financially strong institution. lam reminded, too, that the Brooklyn Life was the first to amend the practice of awaiting sixty or ninety days which prevailed among all life insurance companies, and under the present general methods of paying as early as practicable after knowledge of death and presenta- tion of proofs and policy duly released, life insur- ance has become a truly great beneficence, as well as the most excellent of investments, Yours truly, Tuomas E. PEARSALL. This is but one of many such testimonials re- ceived constantly by the Brooklyn L —Brooklyn Citizen