Life, 1896-07-02 · page 15 of 18
Life — July 2, 1896 — page 15: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not satire or political commentary. It showcases late 19th/early 20th-century consumer products targeted at middle-class Americans: The central advertisement features **Anheuser-Busch's Malt Nutrine**, marketed as a "food drink" and health tonic for "all ages"—particularly nursing mothers and those with wasting diseases. The illustration depicts an elderly man and child, embodying the ad's claim that "Old Age and Youth both derive great and immediate benefit." Surrounding ads include: - **Burnett's Kalliston** (facial cosmetic for ocean travelers) - **Beeman's Pepsin Gum** (digestive aid) - **Palmer Tires** (bicycles) - **Smith & Wesson Model 1896 Revolver** - **No. 711 Cologne** (fragrance) - **Life Magazine Binder** These advertisements reflect period attitudes: patent medicines making dubious health claims were legal and commonplace; malt beverages were sold as nutritional supplements rather than alcohol; and firearms were marketed casually alongside toiletries.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
I emeate —_ BURNET/'S KALLISTON. Tux dry, parched feeling of the face, after a day spent on the deck of an ocean steamer, will be refreshed by an appli- cation ot Burnett's Kalliston. For sale by all Druggtsts. Joscen Burnctr Co., Boston, Mass THE ORIGINAL CAUTION. —Seo that the re jonof = I ; Seni! Se. for sample package, é 2 bis Beeman Chemical Co. ‘ Q ou © $3 LakoOt., Cleveland, 0. f (4 P popain Ghowing Qum. both derive great and immediate benefit from e -\uhitne TRADE MARK, —the food drink. It is a tonic and vitalizer for all ages—puts the body in sound, vigorous condition— Rig and Fa (lng eat pion isa wonderful flesh producer. Invaluable to nursing are Duree vexreiv oie eal found mothers and sufferers from wasting diseases. oa High-Grade Wheels. a For sale by all Druggists. Palmer F Pneumatic Tire ¢ ce . Poke - | t Preamatic Prepared by — | ANHEUSER-BUSCH BREWING ASS’N, St. Louis, U. S. A. Send for handsomely illustrated colored booklets and other reading matter. New York Depot, 24 and 27 West Street. SMITH & WESSON | Lire.s BINDER MODEL 1896 REVOLVER CHEAP, Solid STRONG Frame. | AND coinaer | DURABLE Rebauading Lacle Will hold 26 Numbers Exceptional streng'h, accuracy. penetration, : we and workmanship are features of this revolver. rete Mailed to any part of the United Sale for $1.00 send for illustrated catalogue. the stafidard in Fac nea in Eonort SMITH: & WESSON, 2+ Stestbrisee se, Rr I fragrancg, es +X. |. Springfield, Mans, iress, Olfice-of “LIFE” Wounene 8 Knorr, New YORK: US.AGENTS. . 19 West 3ist St., New York ~~ comicbooks.com