Life, 1895-03-28 · page 15 of 18
Life — March 28, 1895 — page 15: what you’re looking at
What you’re looking at
This page is primarily a **commercial advertisement** for Gorham Manufacturing Company, a prominent silversmith. There is no political cartoon or satire here. The advertisement announces a new collection of Sterling Silver items, timed for Easter and Spring Weddings. The art on the right is **decorative advertising illustration** — an Art Nouveau-style design featuring a woman in classical dress with flowing robes, a crescent moon, and flowering iris plants. This stylized imagery was typical of luxury goods advertising in the early 20th century, conveying elegance and sophistication to appeal to wealthy consumers purchasing fine silver. The ornamental initial letter "I" and company crest add to the prestigious presentation. The piece promotes an exhibition opening Tuesday, April 2nd at Gorham's Broadway location. This is essentially a magazine advertisement, not satire or commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Gorham y Manufacturing Comp’y, Silver- smiths, Broad- q way and Nine- A teenth St., are "enabled to an- nounce that they have completed, after several months of preparation, a choice collection of new and beautiful articles in Sterling Silver, designed with especial reference to Easter-tide, and as gifts for the approaching Spring Weddings. The collection will be placed on exhibition and sale in their art rooms (third floor), Tuesday April Second.