Life, 1893-10-05 · page 15 of 16
Life — October 5, 1893 — page 15: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. The main content consists of period product advertisements (clothing, cameras, beef extract, olive oil) typical of early 1900s *Life* magazine. The one narrative element is a small dialogue joke about **mail-in promotional schemes**. A character describes receiving a book from someone who collected California Pepsin Chewing Gum wrappers to redeem from a Mr. Primley of Chicago, who allegedly distributed 1,700+ books this way. The humor lies in the absurdity of the promotional system—requiring multiple gum purchases and postage stamps just to obtain books like Stevenson's *Master of Ballantrae*. This reflects turn-of-the-century consumer marketing tactics that seem quaint today: brands incentivizing purchases through lengthy redemption processes. The joke mocks both the elaborate scheme and the enthusiast's willingness to participate in such tedious collecting.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Lieulich be MAKERS OF Riding Habits, Coats, Capes? Gowns, HATS, BONNETS, Fine Fur Garments For Carriage, Street and Evening Wear. Ready Made and to Order AT Moderate Prices. ? ; = FrstOguenn,—" Where did you get that splendid story?" to fLLENE —" Tt was given ine by Mr. Primley, of Chicago. He has a list of over 1,700 books, which be gives away Xho buy his Chewing Guim. All you have to do 1s to send him five outside wrappers of either California fornia Fepsin Chewing Gum and two2cent stamps, and he will sead you any book on thelist. Lhaye Htevenson’s "Master of Ballantrac’ and am about sending for Miss Branuon's * Lady Audley’s Secret." > stall save the wrappers after this.” George brought ie some of the Gui the other evening, but I about the books, The Gum Is Just delicious; such # splendid fruit favor.” Rae’s Lucca Oil = ™ "roi. on GUARANTEED ABSOLUTELY PURE BY ° i . LEGHORN, ITALY. Established 1836. | The Columbus Model Foiaing KODAKS Combine with the compactness of the Kodak every feature which advanced amateurs desire in a camera. PRICES, No. 4 (For 45 pictures), No. 5 (For s x 7 pictures). No, 6 (For 634 x 84 pictures), Transparent Film. Notice. Every package of film is now dated and customers can thus make sure of getting fresh film when pur chasing. Our film does not tear or frill; is evenly coated and has no bubbles. EASTMAN KODAK CO. s fe 3 Settiowte. Rochester, N. Y. The First Coin rolling up hill we will find in time to give to the person who cannot make a delicious cup of bouillon from Cudahy's L-# Extract of Beef —Rex Brand. This is the most delicate and delicious Beef Extract on the market. It cannot be equalled for soups or gravies or for other household purposes. Sold by all Grocers. Send 6 c. for postage on sample pack- age, mailed free. The Cudahy Pharmaceutical Co., South Omaha, Nebraska. D, L, DOWD'S HEALTH EXERCISES. For Gentlemen, Ladies, Youths; athleto or invalid” Complete eyminasiain ; takes @ in. floor room ; now, scientific, durable, cheap, Indorsed b; 00 physicians, lawyers, and others ow uring reatar, 40 engravings, free: and Vooaf Culture, 9. & EXTRACT OF BEEF As a medical comfort and stimulant. The Medi- cal Profession recommends highly the use of Liebig COMPANY’S Extract in all cases of weakness and digestive disorder. ‘Try, cup when exhausted and see how refresh: ing it is. This is a facsimile . of the signature BE SURE AND GET THE GENUINE. of Justus von Liebig on the jar,