Life, 1890-12-25 · page 47 of 51
Life — December 25, 1890 — page 47: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not satire or political commentary. The top half features an Arnold, Constable & Co. advertisement for autumn dress fabrics and clothing, accompanied by a sketch labeled "A Kodak Winter Scene" showing Victorian-era figures in winter dress. The bottom half is an advertisement for The Equitable Life Assurance Society, presenting census data on the company's financial growth over ten years. The company claims the "largest increase" in all metrics—premium income, assets, surplus, outstanding assurances, and profit—compared to competitors reporting to the New York Insurance Department. There is no cartoon, satire, or political commentary visible. This is a straightforward commercial page from *Life* magazine showcasing two major advertisers' accomplishments and offerings to contemporary readers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
ARNOLD, CONSTABLE & 6O., Autumn Dress Fabrics. BENGALINES. SILKS. LYONS VELVETS.)| Wool Dress Stufts, CLOTHS AND CLOAKINGS. CLOAKS AND WRAPS. FURS AND FUR GARMENTS. HOSIERY AND UNDERWEAR. CARPETS and UPHOLSTERY. ORIENTAL RUGS. Broadway, cor. Nineteenth Street, NEW YORK. CENSUS RETURNS. HE Census Bureau having called for ten years’ Statistics regarding the business of each Life Assurance Company, there has been published in advance a series of tables containing the census items. The figures given significantly illustrate the fact that, of all the companies reporting to the New York Insurance Department, the Equrtantr shows, for the last ten years, “he largest snercase, in every item indicating growth, magnitude, financial strength, economy and profit. Increase in Premium Income, . : - - $18,961,123 Increase in Total Income, 22,046,207 Increase in Assets, . : 68,360,443 Increase in Surplus, . . . : - 15,888,009 Increase in Outstanding Assurances, - . : 468,658,951 Excess of income over Expenditure, : . - 65,992,363 Increase in Ratio of Assets to Liabilities, - : : - 8.71 THE EQUITABLE LIFE ASSURANCE SOCIETY, 120 BROADWAY, N. Y. HENRY B. HYDE, President. JOHN A. McCALL, Comptroller. JAMES W. ALEXANDER, Vice-/’resident. comicbooks.com