Life, 1887-07-07 · page 14 of 16
Life — July 7, 1887 — page 14: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. The central image is a testimonial advertisement for "Zonweiss," a tooth-cleaning product sold in a distinctive blue jar with a white spoon. The cartoon shows a radiant sun-like face—likely representing the product's promised brightness or cleanliness benefits. The advertisement claims endorsements from prominent figures: Army and Navy officers, judges, senators, bankers, and "refined people everywhere." **The satire lies in the exaggerated testimonials**: The ad lists high-status professionals (including a former Missouri Lieutenant Governor) praising this dental product in grandiose terms. This reflects a common 19th-century advertising practice of using celebrity endorsements and inflated claims to sell patent medicines and consumer goods—often with dubious actual efficacy. The humor for contemporary *Life* readers would be recognizing this as typical snake-oil marketing dressed in respectability, mocking both the product's claims and the gullibility of consumers who trusted such endorsements.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Ned fum. ‘THe Messrs. NOW LADIES’ ReDFERN beg to announce that their branch establishment at BJIELLEVUE AVENUE, NEWPORT, R. Is FOR THE SEASON, OPEN TAILOR. I., With a carefully selected stock of Imported Cloths, and the Latest Models of Gowns, Coats, Wraps, etc. Ladies on their Eastern Messrs. Redfern at their head establishment, ens FIFTH AVENUE NEW YORK. Tour while in New York are invited to inspect the showrooms of the (A TEASPUUNFUL OF HK Pyownrs Bi ner, Estasusnte 1822 Pwitaova, Pa. U.S.A, WITH A LITTLE WATER, WILL RELIEVE CRAMP, COLIC AND aes CAUSEO BY CHANGE OF WATER. + D. ROGERS & 60., GOOO AT ALL SEASONS Sole Importers “CUNARD” CYCLES. “ CUNARD” BICYCLES FOR 1887 At prices as low as $80 for a high grade, ball-bearing wheel ! “CUNARD” TRICYCLES FOR LADIES AND GENTLEMEN, “CUNARD” SAFETY BICYCLE, FOR SPEED AND SAFETY. “The handsomest of the safeties.” The “CUNARD” TANDEMS still lead all. Pronounced by T. J. Kinkpatkick, President League of American Wheelmen, to be “The only tandem worth house room as a convertible machine.” Send for 1887 Catalogue with press reports and testimonials, 75 CLINTON AVENUE, NEWARK, N. J. EDEN. MUSEE, vagd Sty bet. 5th & 6th Aves., from 11 (0 11. Sundays 1 to 11. MUNCZI, LAJOS PRINCE PAUL ESTERHAZY'S ORCHESTRA. Concerts 3 to 5, 8 to 11 P. Apuission 50 CENTS. Gnitoem 95 Coes. ‘Ajeeh, the Mystifying Chere Automaton. THE BLUE JAR AND WHITE SPOON. OFFICERS of the Army and Navy, Chemists, Engineers, Ph Clans, Prominent Actor and Ariat Ministers at the Gospel, Ores Magnates, Judges, Senators, Professors of Dental Colleges, Hankers and Merchants, notable Ladies, and refived people every: where, have been pleased not only with the snowy-white creamy Zoo. weiss, but the beautiful blue jar containing ity and its litle white Spoon for pattiog it cn the brash ZONWEISS 1S MADE FROM NEW MATERIALS. THERE'S NOTHING LIKE IT IN THE WORLD, ‘The last letter received relating to Zonweiss is from Hoa. CHAS. P. JOHNSON, ex-Lt.-Gov. of Missouri. He writes as follows: Sr. Louis, April 26. Gextiemen: With regard to your Zonweiss, I find that it cleanses the teeth thoroughly, is easy of a ant flavor, leaves no after taste, Zonweiss can be obtained of Dru lication, has a delicate and pleas is in every way very acceptable CHARLES P. JOHNSON. 2 8g obtained of" or will be sent by MAIL ten} on receipt of 35 cents, by Jounson & Jonson, Operative Chemists, 23 Cedar Street, New York. _ NEW GUIDEBOOKS OF 1887 NOW READY: “These Guidebooks are much the best we have ever had in this | country, and they can challenge comparison with Baede- ker’s, which are the best in Europe. The volume devoted to the White Mountains is full, precise, compact, sensible | and honest,” says the New York Tribune. MARITIME PROVINCES; TAINS; NEW ENGLAND. Scores of maps. Price, $1.50 each. TICKNOR & CO., Boston. BOOKS FOR § SUMMER. Society Verse by Ame American Writers. Selected by Exnest De Lancey Pierson. 1amo, cloth, $1.25. WHITE MOUN- This book, daintily printed by the De Vinne Press, is vir- tually the first representative collection of vers de socicté by American writers ever published. Mr. Incoul’s Misadventure. By EDGAR SALTUS. 1amo, cloth. Price, $1, A novel which is sure to be condemned by everyone who prefers platitude to paradox, or tea and toast to truffles and red pepper. A catalogue of other pablications sent on application. BENJAMIN & BELL, Publishers, 744 BROADWAY, NEW YORK. 4% For sale by all booksellers. Sent postpaid on receipt of price. A catalogue of our books malled free. WILBUR’S Oyspes dealer, RS sXe, sr Sergeiae 400 to 00 pages each. | | JOHN PATTERSON & CO. Tailors & Importers, Patterson Building, Ros. 25 & 27 WA. 26th Street, Rew Work. JAMES W. RENWICK, 39 WOOSTER STREET, AS in Stock a Large Assort- ment of SEASONABLE CARRIAGES, including Novelties in Buck-Boards, Depot Wagons, Shooting Wagons, Carts, etc. Also, a large number of Second-Hand Vehicles by BREWSTER & CO. (of Broome Street.) Common SENSE BINDER FOR BINDING -LIFE- Cheap, Strong and Durable, Wilt hold iumbers, Mailed to any part Of the United States for $1. Address office of - LIFE . 28 W. 2x St.,N.V CA’ RAILRO. Ad b ‘fal inf RICI 5 OPEN Mester: SPRING scenery, and wal MEDIC! comicbooks.com