Judge, 1927-10-29 · page 27 of 36
Judge — October 29, 1927 — page 27: what you’re looking at
What you’re looking at
This page combines theatrical listings with a Frostilla skin cream advertisement disguised as humorous editorial content. **The Main Content:** The left column lists hit Broadway songs from upcoming 1926-27 productions ("Connecticut Yankee" and "Smarty"), establishing these as popular entertainment references for Judge's audience. **The Central Joke/Advertisement:** The main illustration and text humorously explain "Ha-Ha"—a landscaping term for a hidden ditch—as a metaphor for skin imperfections (tiny chasms and fissures in chapped skin). The satire mocks how modern marketing invents pseudo-scientific or fancy names for common problems. "Halitosis" is cited as the original culprit (a term coined in ads to describe bad breath). **The Pitch:** Frostilla cream supposedly remedies these "Ha-Ha's," transforming rough skin into smooth, white, and lovely appearance. The advertisement exploits contemporary advertising trends by using clever wordplay and faux-scientific humor to sell a beauty product. **The Bottom Cartoon:** An unrelated joke about ambulance drivers suggests the injured party would require two trips—implying serious injury.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
—— ——Ee ES SSSSSSSs———- Two knock-out shows due to open shortly, with wonderful musice—“A Connecticut Yankee in King Arthur’s Court” with Dick Rogers and Larry Hart do- ing the music and “Smarty” with tunes by none other than George Gershwin. We've heard some of them and they’re ducks! The Best Steppers “My Heart Stood Still” (Connecticut Yankee) “T Feel at Home With You” (Connecticut Yankee) “S? Wonderful” (Smarty) “Thinking of You” (The Five O'Clock Girl) “Up in the Clouds” (The Five O'Clock Girl) “Five Step” (Manhattan Mary) “Molly Malone” (The Merry Malones) “Varsity Drag” (Good News) ydew” (no show) “Headin’ for Harlem” (Sidewalks of New York) “Where Do All the Summer Sweeties Go?” (no show) Farzinc Workman (to mate)—Shall I ask the ambu- lance chaps to wait for you, or would you rather they made two trips? —Trr-Brrs Youve got the Ha-Ha's- thats what youve got/ D° you know what a Ha- Ha is? Well, it’s a ditch —invisible until you’re close upon it. We looked it up and we know! NYWAY—and here’s the joke—your skin is full of Ha-Ha’s... tiny chasms in the skin that let all sorts of danger in; miniature ditches, invisible fissures and gaps— Your skin, my dear, is chap ped, that’s what! UT no one cails things by their maiden names these days. You’ve got to think up a hard one—something fancy or scientific. Halitosis started it—and now we’re all Ga-Ga. Which brings us to Ha-Ha— and that’s what you’ve got! 25 LL of which is interest- ing, but we sort of forgot what we meant to do with this space— It was to tell you that Fros- tilla is positively the most remarkable Ha-Ha cure in the world. You simply knead it into the skin — and that scraggy, craggy, graty, knotty surface becomes limber, lithe, plastic, pliant, white, smooth and lovely. UNDOUBTEDLY, your favorite store clerk will show you Frostilla—he prob- ably uses it himself. There’s the dollar size (and a very generous size it is)—and there’s the fifty cent size, for those who prefer to call again. The Frostilla Co., Elmira, New York,U.S.A. comicbooks.com