Judge, 1924-06-14 · page 14 of 37
Judge — June 14, 1924 — page 14: what you’re looking at
What you’re looking at
This page satirizes 1920s women's obsession with weight loss and achieving the fashionable "proper silhouette" (the slender flapper ideal). The humor comes from absurd testimonials describing ridiculous "reducing treatments": - A woman who fires yacht boilers below deck, experiencing extreme heat as weight-loss - Another who attempts rolling exercises on a hall floor and accidentally rolls out onto the street - An animal trainer who has an elephant sit on her to regain her "normal figure" The satire mocks both the desperation of women to conform to beauty standards and the absurdity of fad diets/exercise crazes. By presenting these obviously dangerous or humiliating methods seriously, as if they're legitimate beauty advice, Judge ridicules the beauty industry and society's unrealistic expectations. The accompanying illustrations of women in various states of physical struggle reinforce the satirical point: the lengths women will go to achieve fashionable thinness are ridiculous and potentially harmful.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
As we started on a cruise on our ocean-going yacht the stokers were all taken ill from something they had found floating off the twelve mile limit. So | went below decks and fired the boilers for the rest of the trip This proved a wonderful reducing treatment and removed a great deal of embonpoint Yours sincerely Madam — In order to reduce I tried the rolling | | system on the floor of our long hall. One morning carly | became diz: rolled clear out of the door on to the front walk ruch to the surprise of the local milkman. ours truly, e* ———— [/ a str | I have been an animal trainer ever 1 «G dW } % compe since lean remember. When | found yo i ~ E ) jj Cat - scenic | myself getting overweight | introduced K torial a new number in the elephant act / ue | made the large bull sit on me and re- , = us me gained my normal figure. Always yours, Mlle. — as a | movie the s Deen suffer phote ever, visual deligh Th “A FEW BEAUTY HINTS 7 Some Testimonials on How to Get the org - not s Proper Silhouette and « oppor We i emoti smile | The questic fox howe clean gave me no time to grow fat ash ecy respecttully her, i Mr ing a offha Miss upon Th duels coun’ movi of Si with fact | brotl Eliza and appe He seeni most repre ture there comicbooks.com