Judge — July 9, 1921 — page 35: what you’re looking at

What you’re looking at

This page is **not a cartoon but a government advertisement** from Judge magazine. It's a propaganda piece promoting Treasury Savings Securities during what appears to be the World War I era (the phrase "pressing Governmental and industrial needs" suggests wartime financing). The ad targets business owners ("Men of Affairs"), urging them to establish workplace savings associations among employees to fund government borrowing. The Niagara Falls metaphor—many small drops creating enormous power—illustrates how modest individual savings accumulate into billions for state needs. For modern readers: This reflects early 20th-century government financing strategy, before automated payroll deductions became standard. It assumes employers would actively organize workers' savings, presenting this as patriotic duty benefiting both employees and national interests. The rhetoric conflates personal and governmental financial health in ways contemporary readers might find propagandistic.